Music
2 Chainz Introduces His New Alter Ego In The Luxurious ‘Toni’ Video
Even when he’s adopting a new character, 2 Chainz’s charisma is unavoidable. …
Atlanta trap rap anchor artist 2 Chainz always seems to find a way to make even the most simple video concepts engaging in his execution. In the video for “Money Maker,” he highlighted HBCU marching bands, while in the one for “Quarantine Thick,” a sleepover evolves into a pizza party feeding frenzy. Most recently, he adopted the doppelganger approach for “Can’t Go For That,” playing off fellow ATLien Andre 3000’s video for “Hey Ya!” His latest video from So Help Me God, “Toni,” employs another simple treatment: Chainz lounges on a bed in an opulent mansion while two women twerk and pillow fight behind him.
As I said, it’s a simple concept — but something about it just works. Chainz knows his brand and sticks to it, even when he’s opening up political rallies with rambling speeches and performances of his biggest hits or popping up on a special Atlanta rap icon-themed episode of Celebrity Family Feud. That self-possession benefits him a lot; despite havng to push back the release of his latest album, So Help Me God, he still managed to complete a near-flawless rollout, previewing songs from the album early on NBA 2K21, trading hits with Rick Ross in a good-natured Verzuz battle, and using strategic guest appearances, such as his verse on the remix of Kanye’s “Nah Nah Nah” to keep 2 Chainz on the top of rap fans’ minds throughout 2020. Now that he’s introduced us to “Toni,” it’s almost guaranteed he’ll keep that momentum going thanks to his new alter ego.
Watch the “Toni” video above. Listen to So Help Me God, out now on Def Jam, here.
Artist Spotlight
Lana Crow turns challenges into a celebration with “Laugh With You”
“Laugh With You,” the latest single from Lana Crow, is a sincere rallying cry to embrace life in all its messy, beautiful mess. In the song, indie pop and alt-pop combine to deliver an emotional blow that feels both personal and universal.
“Laugh With You” feels like an instant connection, and Crow is telling you stories of hard times with a cozy, knowing smile. This song is as much about struggle as it is about how strong you are. It serves as a reminder that these struggles are simply what give us the strength to keep going, even when life is tough.
Crow encourages people to welcome them, create happiness in the cracks, and laugh even as the world gets heavy. The result is a song that delicately nudges you to love and embrace yourself. It is an anthem for anyone experiencing tough times who refuses to give up hope. Lana Crow continues to demonstrate her songwriting skills, both musically pleasing and emotionally rich, with “Laugh With You.”
It’s a reminder that it’s how we respond to tough times, rather than how they affect us, that’s key. With this song, not only does Crow provide us with music, but she also lets us know that sometimes a laugh is what we need to remember that there is always something to smile about and that, even when it feels like life has waged war against you, laughter can still be found.
Artist Spotlight
Lisa Boostani creates a mesmerizing tidal realm in “Ocean”
Lisa Boostani’s “Ocean” takes you deep into a sensory world where body, spirit, and myth come together, beyond the surface of genre. Boostani makes a soundscape that is both ethereal and deeply human by combining the broad essence of psychedelic pop with the strong appeal of alternative rock.
Her voice rises as if it is coming from deep within her, shaped by emotion rather than action. She intentionally channels the intangible, turning weakness into strength rather than a source of pain, and “Ocean” tells people to get involved in this inner world, not just watch it. This release is an integral part of her first EP, “One,” which will come out in March 2026 and is based on love, sensuality, and unity.
If “Ocean” is any indication, the EP will show sensuality not as something pretty, but as a kind of spiritual intelligence, a way to know yourself by connecting with others. The song’s textures and structure have an aquatic quality, moving between clarity and delirium, rhythm and freedom. Its emotional focus is on immersion instead of resolution.
The striking quality of “Ocean” is the blend of the mystical worlds. Boostani understands that strength often shows up as gentleness and that deep feelings are better expressed through frequencies than words. She wants people to see consciousness as immediacy, sensation as truth, and openness as an undeniable strength.
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