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Crips Go Forward In Filing Trademark For Nipsey Hussle’s Catchphrase
Already an association known to be entangled in high-stakes rivalries, the Los Angeles, California-founded Crips have brought their signature tenacity against an unexpected outlet: rapper Nipsey Hussle’s legacy.
Hussle (born Ermias Joseph Asghedom) was a long-time Crip affiliate. He was shot and killed on March 31st, 2019.
The next day, April 1st, the official Crips LLC filed to trademark Hussle’s signature phrase, “The Marathon Continues,” coming from the same name of one of his early mixtapes. Samiel Asghedom, Hussle’s brother, provided backlash at the Crips’ application for the trademark.
According to Bossip, the LLC stated in response, “The Crips organization has long used the phrase ‘The Marathon Continues’ as our ideology slogan in the past. Ermias, became a well-known Crip and the phrase became popularized.”
David McNew/Getty Images
The rekindling of this conflict may surprise some, as corporate communications director for the Crips LLC, William King Hollis, is cited as having said last summer, “We are deeply sorry for any disruptions and melee that the trademark acquisition may have caused to his family, friends and fans.”
Additionally, Hollis claimed that he was in contact with Nipsey prior to his death and that they both concluded they should work on a collaboration involving the phrase.
The trademark application remains in court and has yet to receive a definitive approval or denial.
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Wyn Calico create the need to support with his latest release “Support”
Wyn Calico steps into deeply personal territory with his latest single, “Support,” a heartfelt offering that addresses a feeling many people know, but rarely express so openly. It’s a song about the universal desire to be encouraged, recognised, and uplifted, turning personal frustration into a relatable message of resilience.
“Support” is a meditation on what it feels like to work tirelessly for something you want, but not have the support you need to fully achieve it. Wyn Calico expresses the emotional burden of wanting to make a difference, believing in your purpose, and still moving forward when you hit setbacks. The song is not only about disappointment, but also a rallying cry of resilience in the face of adversity.
This song also highlights an important truth, there are many talented and hard-working people out there who have everything it takes to make a difference, except the encouragement and opportunity to flourish. Wyn Calico’s lyrics and delivery shine a light on that struggle and offer a sense of solidarity to those in similar situations.
“Support” isn’t just a personal statement. It’s a conversation starter. It encourages us to think about the value of community, support, and believing in each other. Wyn Calico’s latest drop is honest, relatable, and emotionally driven, a powerful reminder that even in the moments of isolation, the desire to keep pushing forward is still stronger than ever.
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“Wrong Turn” shows the strength of live performance from the get-go. Each instrument feels alive and in conversation with the others, a dynamic dialogue that develops organically over the course of the piece. Without vocal guidance, each musical phrase is left to speak for itself, giving the listener the freedom to interpret the track in their own way.
The guitar and keyboards often lead, crafting complex melodic lines and textures that give the music direction and atmosphere. Meanwhile, the bass and drums lay down a solid rhythmic base, creating movement and momentum while still leaving a lot of room for exploration. NNORDY creates a track that both dedicated jazz fans and listeners looking for something adventurous and fresh will enjoy. “Wrong Turn” shows that instrumental music can be as expressive and compelling as vocal music.
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