Fashion
Alexander McQueen Makes a New Home in New York City
Sarah Burton and architect Smiljan Radic discuss their new store at 71 Greene St. in Downtown New York….
Conventional wisdom would suggest that opening a luxury store amidst a national retail downturn is not a great idea. But luckily for us fashion lovers, the Alexander McQueen brand employs a more magical way of thinking. On Greene Street in New York’s Soho, beside plywood-covered windows and bolted shut doors, the new McQueen store shimmers, thanks to a display of hundreds of beetles and butterflies in the window.
On a sleepy post-election, pre-results weekday, it was the hottest address in the neighborhood by a landslide, despite not having officially opened. As security guards turned away several sets of interested shoppers, a McQueen employee in one of Sarah Burton’s bias-cut suits was giving a FaceTime tour to a friend of the brand abroad. Inside, past the beetled curtain, it’s easy to see why people are eager to get inside. Rendered in earthy materials and with slightly inward slanting walls, the store feels part living room, part womb.
Its homey design is the handiwork of the Chile-based architect Smiljan Radic, who has crafted several other McQueen Stores, including the Bond Street flagship in London. “Alexander McQueen is a London-based house, and I wanted the store in New York to reflect all the elements of our London flagship,” Burton said of her partnership with Radic. “It has a similar feeling and shares the same spirit, uniting the cities which both have such a depth of culture and diversity.”
For Radic, working with Burton on the brand’s retail spaces is a natural fit—emphasis on natural. Both are ardent outdoors lovers, and finding ways to incorporate natural materials into modern designs is Radic’s signature. “I do not have too much to explain about it,” he said with a laugh, “because it was so natural and our friendship was so clear in the sense of we love how we work with each other.”
The pillars of that work are not only a fascination with nature, but a respect for it, not to mention a sort of innovative resourcefulness. The American walnut and Europeak oak wood that lines the floors and walls is sustainably sourced, and the honeycomb-like cladding on the upper walls is a new material the brand is calling “cotton-crete” made from turning leftover cotton into a sort of papier machê and stamping it against bubble wrap. It’s nature, fusing with ingenuity, to evoke nature.
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Mike Amiri’s Fashion Empire, Unveiling the 2024 Net Worth of the Trendsetting Designer
Mike Amiri’s Fashion Empire, Unveiling the 2024 Net Worth of the Trendsetting Designer
Artist Spotlight
Shreyaa Sumi: A Red Carpet Sensation with a Story of Triumph
In the glitzy world of fashion and entertainment, certain personalities shine bright, capturing the hearts of audiences worldwide. One such luminary is Shreyaa Sumi, a multi-talented individual who has left an indelible mark on the global fashion scene. Shreyaa has become a symbol of success, juggling roles as an American model, actress, and a devoted wife and mother. Let’s delve into the fascinating journey of this accomplished individual who recently graced the Los Angeles fashion show with her stunning presence.
Red Carpet Glamour at Los Angeles Fashion Show:
Shreyaa Sumi recently stole the spotlight at a Los Angeles fashion show, turning heads with her radiant red look. The Instagram sensation posted a video flaunting her glamorous ensemble – a short and sassy red dress paired with long black shoes and a chic red jacket. The caption, “What time is it? It’s showtime! Thank you for inviting me to your private NY Red Carpet event,” exuded confidence and excitement. The location tag placed her at the heart of the entertainment world – Los Angeles, Hollywood.
Early Life and Modelling Beginnings:
Shreyaa Sumi embarked on her modeling journey in India, where her passion for fashion and media first took root. However, it wasn’t until she moved to the United States with her husband Vijai, that she decided to pursue her dreams on an international scale. From that point forward, there was no looking back for Shreyaa.
Family and Personal Life:
Beyond the glitz and glamour, Shreyaa Sumi is a proud wife to Vijai and a doting mother to her daughter, Sia Vijai. Her ability to balance a thriving career with family life is a testament to her resilience and dedication. In media interviews, Shreyaa has openly shared how her family has been her pillar of support, standing by her throughout her journey to turn dreams into reality.
Awards and Accolades:
Shreyaa Sumi’s success in the fashion industry is underscored by a slew of prestigious awards. In 2022, she clinched the title of Mrs Universe Asia USA, a testament to her excellence on the international stage. Additionally, she has been honored with a doctorate, recognizing her outstanding contributions to the fields of media and fashion. Shreyaa also holds the Asia’s Women of Influence Lifetime Achievement Award, further solidifying her status as an industry trailblazer.
Shreyaa Sumi’s story is one of triumph, resilience, and unwavering determination. From her modest beginnings in Tamilnadu, India, to gracing the red carpet in Hollywood, she has come a long way. As an American model, actress, and a devoted wife and mother, Shreyaa Sumi continues to inspire aspiring individuals in the fashion and entertainment industry. With a string of accolades to her name and a supportive family by her side, Shreyaa is indeed a force to be reckoned with in the world of glamour and fame.
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