Fashion
Palace and Moschino Unveil a New Collaboration
For Palace’s Lev Tanju, Moschino was a dream collaboration. Now with the help of Jeremy Scott, the partnership is real….
Palace Skateboards and Moschino seem like a match made in the stars. The irreverent skateboarding company got its start enhancing, let’s say, famous fashion brands’ logos, while Moschino is equally as infamous for its send-ups of Chanel suits, McDonald’s arches, and just about every other mainstream logo under the sun. But for all the synergy on paper, the collaboration unveiled today between the two brands is really one that’s about the partnership of two people: Palace’s Lev Tanju and Moschino’s Jeremy Scott.
The pair met through mutual friends years ago. “I went over to his house, had a drink, and chatted to him,” Tanju says over the phone, explaining that Moschino has always been a dream brand to collaborate with. “I just brought it up and it just stemmed from there. We hung out and got on together. It was a very natural thing that happened. It wasn’t very corporate.”
“We met and just got off like gangbusters,” Scott agrees.
After years of hanging out, the duo finally decided to make a Palace x Moschino collaboration real. Though most of the collection, which consists of printed shirts, shearling jackets, and a leather milk carton shoulder bag—“from Franco’s archive” Scott notes—was designed over email and Zoom, the project doesn’t lack heart. “Everyone we collaborate with is quite personal to us at Palace. We tend to do it with brands we really admire, appreciate, and wear a lot if it’s a clothing collaboration,” says Tanju. “On a selfish, personal level, I’ve always respected them as a super fun but chic brand. I’ve always just wanted to work with them.”
Because of Tanju’s knowledge of Moschino’s heritage, Scott took a backseat and let the Palace team run wild with ideas. “What’s really been different about this collaboration is I let them steer it,” he says. “Usually when I do collaborations it’s me really designing the whole idea. I wanted to let them have free rein about what they saw, their reverence for Franco’s archives, their ideas about my work. I wanted to see how that would manifest, then I came in and played a little in there, but I didn’t want to control it. I didn’t want to pollute it with my own vision as much as I wanted them to have their moment with it. That’s a very different thing than I’ve ever done before—period.” The final result, he says, is “very steeped in that British, 1990s, Moschino Jeans, going out to dance parties and raves culture and time.”
Fittingly, both Scott and Tanju settled on the same pieces as favorites: the all-over printed shirt and jeans with VHS-inspired graphics. “They look like classic Moschino, but it have a perfect Palace twist on what’s inside the graphic boxes,” says Tanju. “The vibrancy of the colors on the jeans is just amazing. Unbelievable. It looks like a painting.”
The collection is made in Italy, which is sure to inspire some of Palace’s legendary e-commerce captions. (Which, by the way, Tanju writes entirely himself.) “I should be able to do this really easily!” he says when put on the spot. “Some of them are going to be pretty boring, like ‘100% made in Italy’ because that’s pretty crazy for us. The fact that we’ve produced a whole line that’s made in Italy is quite a big thing, a London skateboarding brand.”
You will have to check Palace’s site for the full scope of Tanju’s copywriting prowess. “What I love about Lev and the boys is they’re so genuine. That’s authenticity,” Scott begins. “And they’re cheeky, you know. They’re cheeky lads, if I could speak a little mother tongue English.”
In the States, we’d call it a no B.S. approach to design and business. That’s what keeps Palace going strong, even through the downturn of the pandemic. “Because we love what we do so much and we don’t do collaborations to make money, we do them because it’s our dream to work with the brands we work with. I guess, as long as we stay true to ourselves and make things that we really want, we’ll be alright,” Tanju says. “As long as we stay true to our heart, then, you know, we won’t go wrong.”
Stay updated! Click the Google News follow button for more news and updates.
Follow on Google NewsFashion
Mike Amiri’s Fashion Empire, Unveiling the 2024 Net Worth of the Trendsetting Designer
Mike Amiri’s Fashion Empire, Unveiling the 2024 Net Worth of the Trendsetting Designer
Artist Spotlight
Shreyaa Sumi: A Red Carpet Sensation with a Story of Triumph
In the glitzy world of fashion and entertainment, certain personalities shine bright, capturing the hearts of audiences worldwide. One such luminary is Shreyaa Sumi, a multi-talented individual who has left an indelible mark on the global fashion scene. Shreyaa has become a symbol of success, juggling roles as an American model, actress, and a devoted wife and mother. Let’s delve into the fascinating journey of this accomplished individual who recently graced the Los Angeles fashion show with her stunning presence.
Red Carpet Glamour at Los Angeles Fashion Show:
Shreyaa Sumi recently stole the spotlight at a Los Angeles fashion show, turning heads with her radiant red look. The Instagram sensation posted a video flaunting her glamorous ensemble – a short and sassy red dress paired with long black shoes and a chic red jacket. The caption, “What time is it? It’s showtime! Thank you for inviting me to your private NY Red Carpet event,” exuded confidence and excitement. The location tag placed her at the heart of the entertainment world – Los Angeles, Hollywood.
Early Life and Modelling Beginnings:
Shreyaa Sumi embarked on her modeling journey in India, where her passion for fashion and media first took root. However, it wasn’t until she moved to the United States with her husband Vijai, that she decided to pursue her dreams on an international scale. From that point forward, there was no looking back for Shreyaa.
Family and Personal Life:
Beyond the glitz and glamour, Shreyaa Sumi is a proud wife to Vijai and a doting mother to her daughter, Sia Vijai. Her ability to balance a thriving career with family life is a testament to her resilience and dedication. In media interviews, Shreyaa has openly shared how her family has been her pillar of support, standing by her throughout her journey to turn dreams into reality.
Awards and Accolades:
Shreyaa Sumi’s success in the fashion industry is underscored by a slew of prestigious awards. In 2022, she clinched the title of Mrs Universe Asia USA, a testament to her excellence on the international stage. Additionally, she has been honored with a doctorate, recognizing her outstanding contributions to the fields of media and fashion. Shreyaa also holds the Asia’s Women of Influence Lifetime Achievement Award, further solidifying her status as an industry trailblazer.
Shreyaa Sumi’s story is one of triumph, resilience, and unwavering determination. From her modest beginnings in Tamilnadu, India, to gracing the red carpet in Hollywood, she has come a long way. As an American model, actress, and a devoted wife and mother, Shreyaa Sumi continues to inspire aspiring individuals in the fashion and entertainment industry. With a string of accolades to her name and a supportive family by her side, Shreyaa is indeed a force to be reckoned with in the world of glamour and fame.
-
Music19 hours ago
Danny Lamb Drops a Soul-Stirring Melody in “War and Peace”
-
Artist Spotlight18 hours ago
Mister Motivation’s ‘PSALMS WIDE OPEN’ Offers Soulful Journey of Faith and Inspiration
-
Music18 hours ago
Mister Motivation Unveils ‘Murphy’s Law’ ft. Galexy, A Compelling Anthem of Triumph
-
Music19 hours ago
“ValleyBoyRecords Unleashes ‘T0X1C’: A Sonic Journey into the Depths of Raw Emotion”
-
Music18 hours ago
Dive into the Depths of Desire with DJ Remo’s Captivating New Music Video “Mine”
-
Music19 hours ago
SATRE’s “Homebound” Sparks Warmth and Nostalgia with Indie-Folk-Pop Magic
-
Music19 hours ago
YUNGDOPE Unleashes “Rocky” – A Dynamic Anthem of Resilience
-
Music19 hours ago
Isabel Maria’s ‘T Shirt’ Unveils Vulnerability Through Catchy Melodies and Raw Lyrics