Music
Alicia Keys’ She Is The Music Is The Nonprofit Helping Women Enter The ‘Boys Club’ Of Music
The artist’s nonprofit is working to increase diversity and inclusion efforts in the music industry so that women can get hired. …
In January 2019, the USC Annenberg Inclusion Initiative concluded that two years earlier, the music industry saw a six-year low for female creatives. The contributions of women remain underrepresented in virtually every corner of the field — from singers and songwriters to A&R professionals and marketing mavens. Because of these findings, She Is The Music is a necessary network for women in music to facilitate meaningful change in order to diminish the “boys club” industry mentality, which is why we wanted to showcase them in this debut episode of our new The Show Up series.
Founded by Alicia Keys in 2018, She Is The Music is a non-profit organization aiming to amplify underrepresented individuals in the music industry through networking, resources, and impactful initiatives. In the above video, Michelle Arkuski, executive director of the organization, says that the “overarching” goal of the organization is to “[harness] inclusivity, opportunity and visibility to increase the number of women working in music.”
She Is The Music fosters connections between its members and music industry giants in order to provide support and advice. Like-minded individuals can link up through the organization’s global online database of 7,000 she/her-identifying music industry members. She Is The Music also features programs unifying its members, like their all-female songwriting camp, their partnership with Step Up empowering female high school students, and their newly-implemented virtual mentorship program, Connect TogetHER, whose members launched their own music team after the program ended to help an alumna release her debut album.
Through instilling confidence in established and prospective industry personnel, She Is The Music provides a look into how limitless the field could be for women. “When people put gender into a title, it knocks you down a few steps,” She Is The Music’s songwriting committee co-chair and L.A. chapter head Hannah Babitt notes. “We need all genders involved to push a change and shift the numbers.”
Check out the video above to learn more about the group.
Artist Spotlight
Mamas Gun and Brian Jackson shines light on the truth on latest release “DIG!”
Mamas Gun makes a strong comeback with their new single “DIG!.” The track sounds more like a strong statement of intent than just a release. The UK band is known for its smooth blend of blue-eyed soul and traditional black music. They show once again that they can make music that sounds both thoughtful and very new, while still being real, emotional, and sophisticated.
“DIG!” was recorded directly onto analogue tape, and every note has warmth, grit, and soul. The production choice gives the music a rich, natural sound that complements the band’s unique groove. It is a piece of music that makes people slow down, really listen, and experience it rather than hear it.
Adding famous collaborator Brian Jackson, whose vocals, keyboard, and flute give the song a timeless elegance, adds even more depth and magic. Jackson is known for working with artists such as Stevie Wonder, Gil Scott-Heron, Roy Ayers, and Earth, Wind & Fire. His addition makes the song something truly special. His reunion with Andy Platts, the lead singer of Mamas Gun, almost twenty years after they first worked together creatively in New York, gives “DIG!” a very personal touch that can be felt throughout. “DIG!” sets a strong mood based on connection, art, and essence. Mamas Gun not only goes back to their roots but also makes them stronger. This song is heartfelt, timeless, and completely captivating.
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Artist Spotlight
Bromsen crafts a suspension between attachment and release in new single “Concendrain”
Bromsen’s latest release, “Concendrain,” is very immersive and lives in the space between control and disintegration. The song smoothly shifts from focused to tired, from connected to free, and captures a complex emotional balance that is both personal and universal.
“Concendrain” starts slowly and carefully, the structure has layers that change over time, so each part can come out on its own without any stress or hurry. As time goes on, electronic textures begin to emerge, giving the music a mood that eventually turns into rock-infused energy. These different sounds don’t clash, they work together to create a track that is alive, fluid, and always changing.
The guitar, voice, and rhythm should all work together on the song. These parts don’t compete for attention; instead, they work together to make a smooth flow that pulls the listener into the song’s emotional depth. The arrangement features vocals that complement complex guitar lines and a steady beat that keeps everything in line.
“Concendrain” is really interesting because it has two sides. The track is about the fight in your head between giving up and pushing through, and between staying focused and giving in to tiredness. Bromsen and Reatsch work together to make something that looks natural and well-made. “Concendrain” doesn’t try to be cool or follow trends. Instead, it gives you a slow experience that you should really pay attention to. “Concendrain” is a powerful and thought-provoking work that sticks with you long after the last note has faded away. It stands out because its structure changes, its atmosphere is rich, and its emotions are strong.
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