Artist Spotlight
Maddy Low ignites an honest reverie with her newest release, “To Be Near”
At just 18 years old, the New Zealand singer-songwriter Maddy Low presents her mesmerizing new single “To Be Near,” a work that expertly blends timeless aesthetic, marked by its sincerity and striking sense of intimacy. Released under Timeless Records, “To Be Near” unfolds with a meticulously crafted arrangement that features gentle acoustic guitar, soft harmonies, and intricately interwoven strings, earning attention naturally without demanding it. This composition surpasses conventional indie folk; it encapsulates the tense yet intimate moment before a first kiss, where hesitation dissolves into deep emotional yearning, deftly illustrating the tension between uncertainty and surrender.
Lyrically, Maddy explores the delicate nuances of unexpected love, which often manifests during serendipitous, unforeseen moments. Her lyrics articulate an intensely personal yet nearly universal experience of recognizing a profound emotional connection, highlighted by the line “Now I get what they all meant,” which serves as a poignant reflection of such feelings. The impact of this lyric, amplified by the raw emotion that permeates every note, hits like a truth one didn’t know was needed until it is sung back to them.
Her vocal execution is refreshingly organic, drawing comparisons to early Clairo and a gentler iteration of Lucy Dacus while firmly establishing her distinctive identity. There exists an unrefined elegance in her narrative style that belies her age, adding an extra layer of genuine nature to her vulnerability.
Building on her previous acclaimed work within cinematic soundtracks and the playful charm of her earlier release, “Games,” “To Be Near” signals a significant evolution in her artistry. The single embodies a profound introspection that emphasizes the value of genuine emotional experience over mere performance prowess. It stands as a subtle yet impactful achievement, setting the stage for her upcoming headline concert at Big Fan in Auckland. This track encapsulates a poised restraint that resonates well beyond its final notes, inviting listeners to slow down and engage with their emotions amidst a chaotic world.
CLICK HERE TO STREAM Emerald Bluffs’ “To Be Near“ on Spotify.
CONNECT WITH Emerald Bluffs | Instagram | TikTok |
Artist Spotlight
MTS Management Group artists celebrates friendship with new release “A Song for My Friends”
MTS Management Group artists’ latest release, “A Song for My Friends,” is a happy, upbeat song that captures the magic of being together, celebrating, and remembering. The track has a contagious energy that is like the spirit of late-night jam sessions and sing-alongs that happen out of the blue. The production is clean and smooth, but also laid-back.
The tune of “A Song for My Friends” is a toast, and it’s clear what the band wants. A party for the people who have been there since the beginning, the fans who keep coming back, and the nights that artists will never forget that remind them why they fell in love with music in the first place.
“A Song for My Friends” stands out in a world full of overproduced singles because it has heart, energy, and honesty. It’s a moment we shared that I put in a bottle and sent to you with a chorus that you’ll be singing long after the music stops.
Connect with MTS Management Group artists on Instagram || Facebook || Twitter
Artist Spotlight
Michael Soul hides from being open with new release “Hiding”
Michael Soul’s new single, “Hiding,” is a dark, hypnotic electronic track that takes listeners to a private place in their minds where they are alone, thinking, and feeling upset. “Hiding” was written when the author was very lonely. Michael Soul turns days of being alone, when silence seemed to last forever, and connection seemed impossible, into an immersive sound.
Andrea Mastroiacovo’s polished work makes the single even better, clarifying and deepening the song’s dark mood. The production carefully reflects that emotional weight with simple textures and dark electronic sounds that make you feel like you’re alone with your thoughts.
“Hiding” is a song about feeling alone, scared, and wanting to hide from being open. It asks questions that are quiet but sharp, like why do we hide what we feel? How does fear ruin love? And can we stop going in circles of misunderstanding and emotional distance? These echoes linger long after the track ends, prolonging the sound.
Connect with Michael Soul on Spotify || Instagram || Youtube ||Soundcloud
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