Beauty
Murad’s New Rapid Dark Spot Correcting Serum Relies On A Game-Changing Ingredient
Move over retinol. It’s time for resorcinol. …
What does a beauty brand do when it has a long-running, number-one selling skincare product on its hands? If you’re Murad Skincare, you scrap the formulation completely and go all-in on something totally new. Introducing Murad Rapid Dark Spot Correcting Serum, a soon-to-launch treatment geared at busting up hyperpigmentation in the skin.
In September, the brand said “so-long” to its widely-loved Rapid Age Spot and Pigment Lightening Serum, which has reigned as the number one brightening specialist in the US for three years in a row, according to NPD Group. One of the main differences between the two: the new formulation ditches hydroquinone for a new, patented tech that also promises to address the overproduction of melanin.
The move is a bit of a gamble — after all, there’s a reason hydroquinone has been called the gold standard ingredient for treating hyperpigmentation in skin for half a century. The ingredient helps prevent the appearance of dark spots by thwarting the development of tyrosinase, an enzyme in our skin that contributes to melanin production. But it also has a reputation for lightening skin surrounding the dark spot, drying skin over time, and even introducing new pigment problems to the fold with uninterrupted, long-term use. In short, for a so-called gold standard, the treatment carries a lot of caveats.
That’s why Murad Skincare brand founder, Dr. Howard Murad, and his team product developers have looked to other possibilities to eradicate dark spots in complexions of all tones. Welcome to resorcinol. After five decades of clinical research and more than 1,000 in-vitro experiments, resorcinol compounds have proven a skin-safe option for reducing dark spots. The Murad team opted to patent 4-Ethyl resorcinol and create a totally new serum to harness its power.
The serum’s patented compound has “exhibited extraordinary potency as a tyrosinase inhibitor. Specifically, it is a more potent human tyrosinase inhibitor than hydroquinone and was found to deliver the best clinical efficacy of other resorcinols,” explains Kristen Robinson, Murad’s senior director of new product development.
Thanks to its ability to absorb into skin and travel to where melanin production occurs, 4-Ethyl resorcinol can disrupt overproduction of melanin which accumulates into dark spots of hyperpigmentation. It’s a sweet feature, for sure, but its power to address hyperpigmentation doesn’t stop there.
As S. Manjula Jegasothy M.D., a Miami-based dermatologist who specializes in treating darker skin tones and has no affiliation with Murad Skincare notes, “darker skin types tend to develop a greater amount of hyperpigmentation after any type of inflammation, which tends to persist longer than lighter skin types if untreated.” To this end, Robinson says 4-Ethyl resorcinol has shown in clinical tests to “control PIH (post-inflammatory hyperpigmentation), a condition that is significantly more prominent in melanin-rich skin tones.”
Courtesy of Murad.
The resulting Murad Rapid Spot Correcting Serum ($72), which launches Nov. 18 on Murad’s website before being rolled out in stores on November 29, marries this comprehensive melanin-regulating tech with tranexamic and glycolic acids. The formula has been shown to reduce the look of dark spots in 14 days time for 84 percent of testers in a recent trial.
For our part, we love that the clear gel isn’t overwhelmingly tacky, something that plagues many skin-brightening formulations. What’s more, it didn’t leave our skin red, irritated or feeling dry like a hydroquinone-fueled formula might (likely thanks to the inclusion of soothing ingredients).
Is this breakthrough tech enough to usurp hydroquinone’s long, pigment-busting reign? Dr. Murad says not so fast: “I do not think hydroquinone will be going away any time soon for prescription products,” he says. “But resorcinol technology provides an alternative for those who want to skip the derm appointment and begin treating their dark spots immediately.”
Skipping the headache of COVID-era doctor’s appointments and the skin irritation that can come with hydroquinone use? Brighter days may be ahead after all.
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Eva Zuk: Striking Beauty and Charismatic Influencer on Every Glossy Page
In the glimmering world of fashion, Eva Zuk is a name that needs no introduction. A model, an influencer, a woman whose ethereal beauty and awe-inspiring journey captivates everyone who comes across her story. She is not just a pretty face; she embodies grit, tenacity, and unbounded ambition.
Eva’s foray into modeling commenced when she was a wide-eyed teenager. She began her career with Fashion TV in France, a starting point that would soon lead her on a path of renown. With her exceptional talent and striking features, she quickly garnered attention from elite agencies, leading to collaborations that allowed her to shine in TV advertisements and films.
After some time, her career led her to London where she joined forces with Premier Model Management, widely recognized as one of the most reputable modeling agencies globally. With an exceptional platform at her disposal, Eva stepped into the world of high fashion, a realm where her beauty would be forever immortalized on glossy magazine pages.
Her dazzling beauty, a harmonious blend of delicate features, and statuesque physique made her an undeniable choice for multiple magazine cover appearances. Forbes, Vogue, and Golden Wings, FHM, L’Officiel, and New York Fashion Magazine have all been graced by her captivating visage, further solidifying her status in the industry.
However, the runway and the glossy pages were just the beginning for Eva. A passion for business and an entrepreneurial spirit carried her to the luxurious city of Dubai. It was here, in the heart of the Middle East, that Eva’s career underwent a dynamic shift, expanding from successful modeling to influencer marketing and business ventures.
As an influencer, Eva is nothing short of a sensation. She has become a beacon of luxury fashion, using her extensive following to promote brands and inspire her audience. With over a million followers on Instagram, Eva’s sphere of influence is truly remarkable. Her followers greatly admire her impeccable fashion sense, as well as her keen eye for luxury. They are particularly impressed by her ability to make a statement with her bold and distinct style.
Eva’s transition to an influencer wasn’t a serendipitous accident; it was a calculated move reflecting her savvy business acumen. Eva has leveraged the power of social media and the influence of digital marketing to establish a strong personal brand. Her brand not only connects with her followers but also serves as a source of inspiration for aspiring models.
Her influential status isn’t limited to her modeling and influencing endeavors. Eva’s allure extends to her successful business ventures in Dubai, specifically in the diamond trade and real estate sectors. With these ventures, she has shown that beauty and brains are an irresistible combination, an inspiration for women everywhere.
Women across the world can look at Eva and see more than just a beautiful woman; they see a role model, an icon. They see a woman who harnessed her beauty and intelligence to make a name for herself, a woman who carved her own path in a world that often prefers to mold women to their liking.
Eva Zuk is not just a successful model, a distinguished cover model, or an influential social media personality. She is a woman who embodies the essence of self-confidence, determination, and resilience, traits that inspire and empower other women. She is a reminder that beauty is a powerful tool when wielded with intelligence and ambition.
In essence, beauty is more than skin deep, and success requires more than just good looks. It requires passion, ambition, and resilience, traits that Eva embodies with grace and elegance. Her story exemplifies the true essence of success for women in the fashion and influencing industry. Eva’s journey serves as an inspiring testament to all women who aspire to make a significant impact in the world. It sends a clear message that with ambition and determination, there are no limits to what can be achieved.
Beauty
ATAPA Red Light Therapy: Professional Brand to trust used by NBA NFL NHL Top Players and Celebrity Tiffany Queen The Best Red Light Therapy in the World for Increased Energy, Sleep, Beauty, Recovery and Pain Relief
When it comes to elite athletes and professional sports organizations, performance and recovery are crucial aspects of their success. That’s why many of them have turned to Atapa Red Light Therapy as their go-to solution for achieving optimal results. With its exceptional quality, outstanding customer service, and remarkable benefits, Atapa has become synonymous with excellence in the world of sports.
Atapa Red Light Therapy is a cutting-edge technology that utilizes specific wavelengths of red and near-infrared light to penetrate deep into the body’s tissues. This therapy has been proven to enhance athletic performance, speed up recovery, reduce inflammation, and improve overall well-being. It has quickly gained popularity among athletes from various sports disciplines, including the NBA, NHL, and NFL, who have experienced remarkable results firsthand. ATAPA users express ATAPA red light therapy increases energy, boost immune system, pain relief, increases collagen for skin, deeper sleep, weight loss and balance for the entire body. ATAPA Red light therapy is the most powerful treatment. One of the key reasons why Atapa Red Light Therapy stands out is its unparalleled quality. Atapa utilizes the latest advancements in light therapy technology to deliver precise and effective treatment. Their devices are meticulously designed to emit the optimal wavelengths of light, ensuring maximum absorption by the body. This attention to detail sets Atapa apart from other red light therapy providers, making it the preferred choice of top athletes and professional sports organizations worldwide.
In addition to its superior quality, Atapa also prides itself on its amazing customer service. The company understands the unique needs of athletes and provides personalized support to help them achieve their goals. Whether it’s assisting with device selection, offering guidance on treatment protocols, or answering any questions along the way, the Atapa team is committed to ensuring the utmost satisfaction of its customers. Their dedication to exceptional service has garnered rave reviews and loyal customers from the sports industry.
What makes Atapa even more enticing is its affordability. While other high-quality red light therapy devices can come with hefty price tags, Atapa offers top-notch products at competitive prices. Athletes, coaches, and trainers can access the benefits of this revolutionary therapy without breaking the bank. And to sweeten the deal, Atapa and Tiffany Queen @Tiffanyqu33n have provided an exclusive discount code, “TiffanyQu33n,” offering a generous 40% off on purchases made through their website, https://www.myatapa.com/. This limited-time offer further demonstrates Atapa’s commitment to making red light therapy accessible to all.
For athletes striving for peak performance and fast recovery, Atapa Red Light Therapy is undoubtedly the best investment they can make. Its unmatched quality, exceptional customer service, and affordability make it the clear choice for professional sports organizations and individual athletes alike. The NBA, NHL, and NFL have recognized the immense benefits of Atapa, and now you too can join the ranks of the elite by incorporating this game-changing therapy into your routine.
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