Beauty
What We’re NOT Going To Do Is Use Our New Year’s Resolutions To Body-Shame Ourselves
Sorry, no. …
Many of us have done it: Started the year with the resolution to lose weight, sure we’d stick to high-pressure goal we’d dreamed up in a fit of self-hatred. To drop 20lbs, go to the gym every day, count calories or never look at a piece of bread ever again. The fact of the matter is, New Year’s resolutions about weight loss can be dangerous and damaging, especially if you let them warp your self-image and negatively impact your self-esteem.
I’ve been that person—the first one at the gym on January 1, so sore by day three that they take the rest of the month off. I’ve also been the person to go and stick to it, grinding day in and day out. Both versions of myself are valid. In transparency, I’ve never been the person to commit to a hardcore diet, but I’ve definitely been the person to try to eat less and end up binging, only to totally hate myself for it. In at least one of these examples (or potentially all of them) I’m sure you see yourself. That’s OK. This is a reminder that you don’t have to start your 2021 apologizing for or trying to “fix” your appearance.
For some reason, weight loss, gym dedication and getting in shape are some of the most common New Year’s Resolutions of all time. And for people who, for one reason or another, need to do all of the above, that’s perfectly okay. Setting goals and sticking to them is a good thing. A great thing. I’m not here to shame anyone for trying to become healthier. My concern is for anyone who allows an unhealthy self-hated to bloom from the desire to look a certain way.
My concern is for anyone who allows an unhealthy self-hated to bloom from the desire to look a certain way.
I’m sure I don’t have to give you the whole ~we live in a world of Face-Tuned Instagram models and Photoshopped magazine ads~ spiel, but in case I do, I’ll keep it brief: The perfect bodies you see online and in ads are often not real. You shouldn’t compare yourself to them. Healthy looks different on everyone.
Before you think I’m out here shaming anyone with the goal of hitting the gym, let me clarify yet again. Working towards a healthier lifestyle is an admirable goal! However, in this negative world, it is all too common that we use the season of New Year’s Resolutions to body-shame ourselves, picking our appearance apart in the mirror until we’ve resolved to change every little thing we hate. Does this behavior ultimately lend itself to a healthy lifestyle? No. Very often, it leaves us so distressed that we lose all motivation to do anything. We feel doomed. Defeated. Embarrassed. Trapped.
Out of all those words, “trapped” hurts me the most. My body is my home, the only home I’ll have forever. I hate the idea of someone feeling trapped inside theirs. My body is the reason I am able to get up and live my life every single day—how can I hate it (and hate myself!) for not looking exactly the way I want?
My body is my home, the only home I’ll have forever.
As you set your New Year’s resolutions, ring in 2021 and maybe even stock up on some new gym gear or healthy snacks, I urge you to be intentional with your goals. Don’t use your resolutions as opportunities to body-shame yourself. Instead, resolve to appreciate and love your body—in fact, this is a far better reason to vow to make healthy choices. Aim for health because your body deserves a long and beautiful life, not because you need to drop 10lbs in case low-rise jeans come back in style (and believe me, I’m doing all that I can to ensure they don’t). In 2021, I challenge you to a different kind of New Year’s Resolution: Resolve to be kind to yourself. You deserve it.
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Artist Spotlight
How Rare Beauty Propelled Selena Gomez to Billionaire Status
Selena Gomez is a talented entertainer known for her work as a singer, actress, and producer, and she has recently reached an impressive milestone by becoming a billionaire. Much of her financial success comes from her cosmetics brand, Rare Beauty, which has quickly become popular since it launched in September 2020. The brand stands out for its dedication to inclusivity, mental health support, and clever marketing strategies.
1. The Idea Behind Rare Beauty
Rare Beauty was created to challenge traditional beauty standards and celebrate individuality. Selena wanted to build a brand that offered quality makeup while encouraging self-love and acceptance. The name “Rare” is inspired by her third studio album.
A key part of Rare Beauty’s mission is to be inclusive. When it launched, the brand offered an impressive variety of 48 shades of foundation and concealer, catering to many skin tones. The packaging also considers accessibility, making it easier for people with disabilities to use the products.
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2. Smart Marketing and Social Media Success
Selena took full advantage of her large social media presence to promote Rare Beauty. With over 400 million followers on Instagram, she shares her personal stories and shows how to use the products, which helps build a strong connection with her fans. This engagement has created a loyal customer base.
Rare Beauty also effectively utilizes social media platforms like TikTok and Instagram, gaining significant attention and making it a popular choice among beauty lovers. One of their hit products, a liquid blush, sold over 3.1 million units in just a year, highlighting the success of their online marketing.
3. Strong Financial Growth
The brand’s financial success has been impressive, generating about $350 million in revenue in 2023, a 50% increase compared to the previous year. By May 2024, Rare Beauty’s value had grown to over $2 billion, showing its strong place in the market.
This financial success has also boosted Selena’s personal wealth. In September 2024, she became a billionaire with an estimated net worth of $1.3 billion, primarily thanks to her ownership of Rare Beauty. At 32 years old, she is one of the youngest self-made female billionaires in the U.S.
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4. Media Attention and Public Interest
The rise of Rare Beauty and Selena’s billionaire status has been widely reported in the media. A notable article from Bloomberg discussed the brand’s strategies and how they’ve resonated with consumers. The piece received extensive coverage, reaching over 250 media outlets and generating more than 1.8 billion impressions, highlighting the significant impact of her success.
5. A Commitment to Mental Health
In addition to its commercial achievements, Rare Beauty focuses on mental health. The brand has created the Rare Impact Fund, promising to donate 1% of sales to mental health initiatives, aiming to raise $100 million over the next ten years. This effort aligns with Selena’s commitment to mental health awareness, which many consumers appreciate in a brand.
Selena Gomez’s journey from entertainer to entrepreneur illustrates how she combines her values and understanding of the market with a genuine connection to her audience. Rare Beauty’s rapid growth shows a strong demand for inclusive and socially responsible beauty products. Selena’s story highlights the new wave of celebrity entrepreneurs, where authenticity and advocacy are just as important as the products they sell.
Artist Spotlight
Dua Lipa’s “Dance The Night” Reigns as the Ultimate Summer Soundtrack
Dua Lipa’s “Dance The Night” is a catchy new summer soundtrack. It evokes the sunshine, excitement of nightlife, and happiness that come with a true summer song. Co-written with the talented Mark Ronson, “Dance The Night” is a full-on experience that has quickly become the standout track of the season.
Not only is Dua Lipa a massive music star with multiple number-one hits, but this summer, she also made her acting debut as Mermaid Barbie in Greta Gerwig’s Barbie movie. It was only natural for her to be part of the film’s soundtrack, and she truly delivered. “Dance The Night” captures the fun and energy of her previous hits while turning it up with even more sparkle and good vibes, making it impossible not to dance along.
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“Dance The Night” was on the fast track to success. It quickly climbed to the top of the music charts, marking Dua’s fourth number-one song and adding to her growing legacy with hits like “New Rules,” “One Kiss,” and “Cold Heart.” This is about creating a lasting impact.
“Dance The Night” became the soundtrack for fun moments, whether at parties or dancing alone in your room. It’s the perfect song to play when you want to dress up, grab your friends, and dance the night away, just like Barbie does in the movie.
No summer track is complete without a great music video, and “Dance The Night” doesn’t disappoint. Featuring eye-catching visuals, impressive dance moves, and even a surprise appearance from the director, Greta Gerwig, the video captures all the exciting energy of the song. It also shows Margot Robbie’s Barbie living her best life, reminding us that having fun and being confident is always in style.
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What makes “Dance The Night” the ultimate summer song? It’s upbeat and instantly lifts your mood, making you want to dance. Its lyrics invite you to enjoy the moment, and it succeeds on all fronts. Dua Lipa has a knack for creating both familiar and new songs. With its lively disco sound, beautiful strings, and catchy rhythm, “Dance The Night” pays tribute to the classic dance music of the past while still feeling modern. It’s vibrant, exhilarating, and simply irresistible.
In a summer filled with movies, exciting pop moments, and unforgettable times, “Dance The Night” shines as the perfect soundtrack. Whether you’re watching Barbie on the big screen or dancing under the stars, Dua Lipa has given us another fantastic song to which we’ll keep dancing even as summer ends.
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