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Premiere: Oakland Artist LOUIZA Dives Into Technology’s Lasting Impact With New EP ‘On, Off’

California native and indie pop singer-songwriter LOUIZA released her next project, On, Off the EP, on June 26. The songs on the EP wrestle with the role of technology in everyday life. “In some ways, devices like our mobile phones, computers and the internet provide us with the feeling that we hold an on, off switch,” says LOUIZA. She says the longer humans depend on technologies for aiding in things like DNA testing for predicting the health of offspring, the deeper we dive into blurring the line between who – or what – holds the “on, off switch.” Working with her co-creator, Jamie, LOUIZA found herself inspired to venture beyond the normal analog sound and test out more drum tracks and samples.

 

LOUIZA’s sound is best described as a charismatic blend of jazz and electro-pop with an underlying hint of alternative rock. Vocally, she’s inspired by legends like Joni Mitchell and Kurt Cobain, who she’s been highly compared to by fans and media. While she maintains a distinctly pop backbone, LOUIZA plays around with fresh concepts for each new project. On, Off takes on a more dark prism, metallic rainbow mental stimulation that entices listeners to dive into the messages while sitting above the clouds on the tracks’ playfully seductive qualities. The fact that LOUIZA finds strength in visuals comes as no surprise as her music is elegantly vibrant in a way that can transform the space in which it’s playing.

Tracks on the EP ride between conversations about dating apps to twisted romance under surveillance to a child’s colorful view of themself. Along with the On, Off she will be releasing a single called “Anomie,” a dark-pop track that alludes to society’s relationship with social media. The music video for the single will debut during her July 9 EP release party. Fans can stream On, Off on all major streaming platforms as well as watch the “Anomie” music video on Youtube on June 26.

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California native LOUIZA is one of indie music’s best rising pop singer-songwriters. Acclaimed by top music tastemakers like Billboard, The Line of Best Fit, and The Deli SF, she’s at the forefront of music innovation and discovery. Her sound is best described as a charismatic blend of jazz and electro-pop with an underlining hint of alternative rock. Vocally, she’s inspired by legends like Joni Mitchell and Kurt Cobain, who she’s been highly compared to by fans and media. While she maintains a distinctly pop backbone, LOUIZA plays around with fresh concepts for each new project. Fans should look forward to her upcoming releases including her single “Anomie,” set to release June 4th and her On, Off EP, out on all major streaming platforms June 26.

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Natalie is a journalism major with a focus on Entertainment and Music who aspires to become a Content Creator For Honk Magazine. Eventually, she wants to be the Publisher or Editor-in-Chief of a major Publishing House. She loves helping people find their voice and passion for writing and journalism, and she can always be found with coffee in hand, editing another article.

Artist Spotlight

Alwyn Morrison explores betrayal, judgment, and survival on new EP “Trial”

Alwyn Morrison

Life isn’t always a straight line, and Alwyn Morrison explores that in “Trial,” a four-track EP that goes beyond the familiar territory of love and heartbreak. The project blends pop, rock, and singer-songwriter influences, exploring themes of betrayal, false accusations, emotional pain, self-defense, and survival. Each track is inspired by courtrooms and is a step in a personal journey of understanding, acceptance, and ultimately freedom.

The first track, “Puzzle Piece,” is Morrison’s raw, heavy alternative rock sound, fitting the weight of betrayal and false accusations. The song has a sense of tension, putting you in the shoes of someone trying to understand a difficult situation. Followed by “Everybody Bleeds,” which follows that emotional path, creating a song about confusion, openness, and the struggles we all face, and it’s an emotional listen, with hard truths and personal experiences laid bare.

Alwyn Morrison

The project’s focus track, “Monster,” goes into more personal territory. It explores what happens when we are judged or condemned for the choices we make, and it carries a message that goes far beyond Morrison’s own experience. The central theme will strike a chord with anyone who has felt misunderstood, unfairly labeled, or defined by others’ opinions.

Alwyn Morrison

The EP closes with “Fireflies,” a track that shifts the mood, contrasting childhood innocence and memories with the realities of adult life. The sequence moves the story toward resilience, survival, and earned acceptance. Alwyn Morrison spins a musical tale of hard life experiences put to the test. The courtroom concept gives the four songs real purpose to move on without letting past experience dictate the future.

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Artist Spotlight

Fanny Alexandra explores emotional recovery and self-discovery on “Ceasefire”

Fanny Alexandra

Not every fight ends a relationship, and there could be long-term emotional damage, with questions about identity, attachment, and the difficult path to moving on. “Ceasefire” is a ghostly alternative rock ballad in which Fanny Alexandra navigates difficult terrain, exploring emotional dependency and the search for selfhood after a toxic relationship.

“Ceasefire” is full of sad melodies and hints of atmospheric rock, making it a dark, cinematic listen. The song’s alt-rock pivot provides an emotionally charged foundation, and it’s about the internal battle, especially when your identity has been so tied to another person.

Fanny Alexandra’s ethereal vocal approach suits the song, lending real emotional weight to the exploration of self-loss and internal tension. “Ceasefire” is a reflective track, with atmospheric instrumentation and deeply personal songwriting that capture feelings that can linger long after a tough chapter closes.

It’s about finding yourself again, and its emotional arc moves from openness and dependence to the hard-earned discovery that personal freedom is more than just walking away. Fanny Alexandra’s love for dark, emotional alternative music inspired “Ceasefire.” Her art is about intimate storytelling, cinematic atmosphere, and making music that explores the quieter struggles people tend to keep inside. In this record, she turns the fallout from a toxic relationship into a meditative reflection on the long road to selfhood.

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