Music
ISY Claims Her “Gucci Baggage” With Empowering New Single + Music Video
Colorful R&B singer-songwriter and producer ISY demonstrates what it means to take what you have and make something beautiful on her new single “Gucci Baggage” out October 8. Released alongside a heartfelt music video, this track delves into the full scope of emotions experienced throughout life’s inevitable – and sometimes extreme – ups and downs. Characterized by an undeniably enticing chicness and glamour, the music video accompanying “Gucci Baggage” showcases ISY in her element as she makes appearances in a variety of gorgeous scenes throughout New York City. “The song started as a visual idea,” she says. “It’s sort of a chill acoustic deep-cut, very conversational. [She] felt the subject matter and story were important, but for [her], the video is the best thesis statement: taking what you’ve got and making it beautiful.”
Creative verses constructed from casual, yet complex, freestyles exude playfulness and create an irrefutably authentic element in ISY’s delivery. The Brooklyn-based artist relishes in the simple production of “Gucci Baggage,” using the project as an opportunity to highlight her clever lyricism and effortless melodic intricacies. ISY’s confidence and charisma manifest through creative vocal stylings throughout the track. From the depths of her soulful delivery to the decadent melismas embellishing an already beautiful melody, “Gucci Baggage” demonstrates the singer-songwriter’s substantial performance, writing, and production capabilities. In regards to the production of this track, ISY says that although “Gucci Baggage” is technically simple, it was one of the most challenging projects for her to complete. Despite minor challenges along the way, the artist undeniably struck gold with this melancholic bedroom pop anthem.
Be on the lookout for “Gucci Baggage” and the accompanying music video set to release on October 8.
Borrowing from an eclectic mix of soundscapes, ISY is a prolific writer and producer who has performed regularly from an early age. She is an interactive and high-spirited performer, delivering her creations with great care. Her sound is informed by a broad range of genres, from the lyrical innovation of hip hop/rap to iconic Motown ambiance, or rugged early grunge. Her style is marked by both lyrical originality and playfulness, and the “accessible” melodic elements of pop music. She cut her teeth regularly busking on subway platforms, and now also streams her songs and production processes on Twitch – a community she describes as very much like virtual busking.
Artist Spotlight
Donna Dafi unveils a fearless pop power move on latest release “Primadonna”
Donna Dafi’s latest release, “Primadonna,” is an upbeat pop song with beautiful visuals and strong, catchy beats. The track is meant to appeal to people who want to be close to others and feel comfortable. It shows how exciting it is to learn more about yourself and how freeing it is to accept your strength fully. “Primadonna” is clear, purposeful, and very charming from the first beat.
The single, on the Female Pop, Pop Rising, and Viral playlists, has a polished, new, modern, and emotionally powerful sound. Donna Dafi’s method is both complicated and useful, making a sound space where empowerment and accessibility come together. The song has a happy sound that makes people feel good about themselves and lets them stop needing other people’s approval. “Primadonna” is not an attack, it’s a realization that you can love and feel deeply without losing yourself, a sentiment that speaks to today’s generation looking for authenticity in music and life.
The release is especially interesting because it can make you feel both strong and weak at the same time. The song is fun and energetic, but it also carries a personal message that makes it more than just a pop song. It is a song for people learning to speak up for themselves, set limits, and shine in their own way. The dynamic production adds to this message by blending smooth pop sounds with catchy hooks that stick in your head long after the song ends.
“Primadonna” is a song by Donna Dafi that demonstrates how sound can tell a story. The single, with its empowering theme, catchy beat, and polished pop sound, is a sign of personal growth and self-confidence. This song demands attention and encourages people to be confident and step boldly into the spotlight.
Connect with Donna Dafi on Spotify || Instagram || Youtube || Tiktok
Artist Spotlight
Eylsia turns inner struggle into radiance with latest release “Desert Learns to Shine”
Eylsia’s powerful new single, “Desert Learns to Shine,” is an emotionally charged anthem about strength, self-confidence, and the quiet strength needed to rise above difficult situations. The song combines a personal confession and a triumphant declaration, capturing the moment when inner light breaks through emotional darkness.
The track is mostly about staying strong even when things are tough. Eylsia makes people very aware of themselves and helps them find strength in their weaknesses. The picture of the desert learning to shine is both clear and meaningful. It reminds us that even the most barren places can grow when they are full of hope and bravery.
This release is especially interesting because it makes you think. Eylsia thinks that listening to her inner voice and letting it guide her will make her stronger. This deep conversation makes the song feel very personal, prompting people to think, breathe, and reconnect with their feelings. The result is a song that feels personal yet easy for everyone to relate to.
The song is full of feeling, and each part shows what it’s like to get over past pain. Eylsia turns tears into things that help you grow and sadness into progress. “Desert Learns to Shine” has a deep emotional impact because it is so real. This one tells you how to keep going and find yourself. Eylsia reminds us that even when things are calm, we are getting stronger. “Desert Learns to Shine” isn’t just a song, it’s a message of hope, strength, and the power of believing in yourself.
Connect with Elysia on Spotify || Facebook || Youtube || Instagram || Tiktok
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