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Reason’s Perfect Plan Comes Together In His Wistful ‘Westside’ Video

Wait for the twist. …

TDE rapper Reason gets exactly what he wants in the new video for “Westside” from his October album New Beginnings. The wistful song, which features Spillage Village’s Mereba on the soulful hook, finds the Del Amo, California spitter unleashing his slickest dirty mack game on the object of his affections, but the video plays things slightly differently. It follows a bank teller who appears to be in a flourishing relationship with one of the bankers at work, causing dissonance with the song.

Then Reason shows up at the bank multiple times, looking like he’s got his eyes on this young lady and designs on her heart. However, he still doesn’t seem to be making any headway, and her relationship looks as strong as ever by the time he walks into the bank holding a bouquet of roses. I won’t spoil the twist, but I’m sure if you’ve watched any of Reason’s other cinematic music videos, you can probably guess where this one is heading.

Over the past year, Reason’s shown a true penchant for creative, narrative music videos for songs like “Favorite N****,” “Pop Sh*t,” and “Trapped In” — although, he can go for a purely eye-popping aesthetic as well, as he does on the Vince Staples collaboration, “Sauce.” Combined with his thoughtful bars, easygoing charisma, and star turn on “LamboTruck,” from Revenge Of The Dreamers III, he’s put himself in prime position for a huge breakout in 2021.

Watch Reason’s “Westside” video above.

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Artist Spotlight

Cali Tucker Unwraps Christmas Magic With Her New EP “Santa Baby”

Cali Tucker

Cali Tucker is back in the spotlight this season with “Santa Baby,” a beautifully made holiday EP that captures the heart, warmth, and timeless glow of Christmas classics. Cali is known for singing the National Anthem at NASCAR’s Pennzoil 400 in front of 80,000 fans and more than three million people at home. She brings the same powerful presence and emotional depth to this holiday project.

“Santa Baby” is a great holiday release for music lovers, bloggers, and new artist discovery sites. It has six tracks and lasts 20 minutes. It mixes nostalgia with Cali’s signature smooth vocals. Each song shows off her talent, but “O Holy Night” and “The Christmas Song” are two that stand out as favorites. Both performances show off her range, control, and ability to bring classic songs into modern emotional spaces without losing their original charm.

“O Holy Night” stands out as the EP’s spiritual center, with a glowing performance full of dynamics, warmth, and a cinematic stillness that draws people in. Cali gives the song both respect and a unique touch, breathing new life into a well-known hymn. “The Christmas Song,” on the other hand, makes you feel like you’re sitting next to a fire. It’s soft, heartfelt, and full of stories that make you feel nostalgic. Cali’s voice flows effortlessly through every note, making it impossible not to feel the magic of the season.

The whole EP flows easily and has a mix of fun sparkle, soulful warmth, and classic Christmas music. “Santa Baby” is the perfect song for the season, whether people are making holiday playlists, looking for new Christmas music, or discovering new vocal talents. This EP adds a new but familiar sound to today’s holiday music scene. It has a comforting feel and is easy to listen to repeatedly.

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Artist Spotlight

Kalpee Honors Heritage and Heart on His Emotion-Rich New EP Dougla Boi

Kalpee

Kalpee is back with Dougla Boi, a beautiful new EP that is both personal and powerful. It gives listeners a close look at the layers of identity, heritage, and emotion that make him who he is. The Trinidad and Tobago artist is confident in his own space, which is rooted in New Calypso and polished with hints of dancehall, R&B, and afrobeats. In this space, genre bends, but emotion leads.

Named after the Trinidadian word for someone of mixed African and Indian heritage, Dougla Boi is honest, proud, and warm about the complexities of culture. Kalpee opens a window into the dualities that define him across six tracks, turning personal truth into universal resonance. The EP is just under 19 minutes long, but every second is carefully planned to take listeners on a journey through courage, joy, healing, and the quiet strength that comes from accepting all parts of yourself.

The first single, “Under,” stands out right away for its calming yet emotionally charged experience. Kalpee’s voice flows over a beat that sounds both new and old, fitting the EP’s theme of bringing cultures together. It’s one of the best examples of how he can mix soft and hard sounds, which is what makes his New Calypso sound so unique.

“Everybody,” which features Full Blown, is another excellent song that has already done very well. It has a happy vibe and an infectious bounce, making it one of the EP’s most replayable songs. “Everybody” captures the spirit of community and shared experience, which is what Kalpee means when he says that identity is not a box but a rhythm.

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