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The Weeknd Will Be The 2021 Super Bowl Halftime Act

Getty Image The Canadian star confirmed his participation via a tweet after a cryptic teaser. …

The Weeknd and the NFL have announced that the Canadian superstar will perform at the next Pepsi Super Bowl Halftime Show on February 7, 2021.

In a press statement, Pepsi’s Vice President of Marketing, Todd Kaplan, said, “The Pepsi Super Bowl Halftime Show is one of the most anticipated performances of the year and we are thrilled to welcome The Weeknd to the stage,” said Todd Kaplan, VP of Marketing, Pepsi. “Pepsi has worked with some of music’s biggest artists over the years – from Prince to Lady Gaga, Beyoncé, Bruno Mars, and most recently, Jennifer Lopez and Shakira. After a year that’s largely been void of live music, we can’t wait to watch The Weeknd transform the world’s biggest stage with his limitless talent and creativity, delivering what will most certainly be an unforgettable performance that will be remembered for years to come.”

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performing on the iconic stage. see you 02/07/21 @pepsi #pepsihalftime #SBLV

A post shared by The Weeknd (@theweeknd) on

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Adam Harter, Senior Vice President of Sports, Media, and Entertainment added, “We can’t wait to welcome multi-award-winning artist The Weeknd to the Pepsi Super Bowl LV Halftime Show stage. In collaboration with the NFL and Roc Nation, we continue to reimagine what a Pepsi Halftime Show looks like with some of the biggest musicians in the world. We expect The Weeknd will continue to raise the bar, setting a new precedent both musically and visually for the most-watched performance of the year.”

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The announcement caps a stellar year for The Weeknd, whose March album After Hours has proven to have legs a mile long, with a deluxe version featuring a who’s-who of star artists, a string of well-received television appearances including a VMA win for Best R&B, and a virtual concert on TikTok. The Weeknd himself has also popped up Ariana Grande’s new album, Oneohtrix Point Never’s new EP, and Calvin Harris’ latest single.

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Artist Spotlight

ANDREA PIZZO AND THE PURPLE MICE stirs conformity with its single, “The Machine”

ANDREA PIZZO AND THE PURPLE MICE

ANDREA PIZZO AND THE PURPLE MICE have returned with their latest thought-provoking anthemic single, “The Machine.” This electrifying music combines rock, pop, and electronica, exploring the intricate relationship between humanity and artificial intelligence. In a digital age where technology dominates our daily lives, algorithms increasingly dictate our choices, and emotions are reduced to mere data points, “The Machine” is a poignant reminder of what it means to be truly alive. With its infectious sound and lyrics that prompt introspection, the song delves deep into the dichotomy of human emotions versus algorithmic control, making it a must-listen.

The composition’s pulsating beats and distorted guitar riffs stir critical questions about what defines us and the consequences of excessive reliance on technology. The themes of regaining autonomy in a digital age resonate through every chord and lyric of “The Machine.”

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The Machine” is a sonic call to action for critical thinking. Andrea Pizzo’s mesmerizing vocals lead the charge, beckoning us to break free from the shackles of conformity and reclaim our individuality. In addition to the song’s message, Raffaella Turbino’s visually striking video further reinforces the symbolic imagery, urging viewers to reflect on the unraveling mysteries of balance between man and machine unfolding before their eyes.

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The Machine” is an intellectually stimulating and musically captivating masterpiece. Whether you’re a die-hard fan or someone interested in exploring the intersection of humanity and technology, this song deserves a prime spot on your playlist. It is a sonic journey that transcends genre boundaries and leaves a lasting impression on all who dare to embark upon it. Plug in your headphones, crank up the volume, and let ANDREA PIZZO AND THE PURPLE MICE guide you through the labyrinth of the human experience.

 

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For more information about ANDREA PIZZO AND THE PURPLE MICE, please visit [website].
CLICK HERE TO STREAM ANDREA PIZZO AND THE PURPLE MICE’s The Machine on Spotify.
CONNECT WITH ANDREA PIZZO AND THE PURPLE MICE | Instagram | TikTok | Facebook |

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Album Review

“Once Upon a Time” by Universal Dice

I hope that Universal Dice’s new album release Misfit Memoirs reaches the largest possible audience. The first two singles from the release, “Curse” and the latest song, “Once Upon a Time”, offer evidence that the Gerry Dantone-led project has reached a new peak. “Once Upon a Time” continues developing the band’s songwriting wont for story-focused art that lacks pretentiousness or self-indulgence. The band’s work thus far is a reassuring reminder that ambitious rock works are still out there and deserve maximum exposure. His ability to realize such ambitions without ever descending into unnecessary pomp sets the band’s work even further away from the status quo. 

It isn’t an easy balance to maintain. Rock music, reaching back decades, is rife with examples of ham-fisted marriages between ambition and accessibility. Songwriters guilty of overreach have drug potentially great works down with overwrought tendencies. Gerry Dantone’s songwriting avoids such pitfalls. “Once Upon a Time” has an intimate climate. It gives individual listeners the impression that Universal Dice is performing for them alone. The development of the songwriting reinforces this. 

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Dantone wisely employs a first-person point of view for the lyrics. It gives “Once Upon a Time” storytelling attributes that prod listeners to hang with every word. He sketches out the details with broad strokes focused on significant details rather than weighing down the writing with needless adornments. It is impossible to say for sure without knowing more, but the single comes across as if the words and music came together. I think Dantone began the process with a clear idea of what he wanted the song to say. 

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It is a certainty that makes the listening experience such a pleasure. There’s surefooted confidence present in each second of this four-minute-long track. However, it isn’t ever strident, and the mid-tempo unfolding of the performance has a calm and considered demeanor. This prevailing mood drew me deeper into its storytelling web. It inspired faith in Dantone’s artistry from the start, and he never gave me a reason to reconsider. 

The lyrical brevity underlines the aforementioned certainty. Dantone doesn’t waste a single word in the writing of this track, and his word choices do not disappoint. “Once Upon a Time” pulls no punches. It fleshes out an unforgiving world that Dantone’s sensitive vocal tempers with its thoughtfulness. We experience the emotions present in the song’s words rather than consuming them on a strictly intellectual level. 

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One of the hallmarks of Universal Dice’s work is the striking balance it maintains between the mental and physical. Dantone and his bandmates have made a name for themselves serving up stimulating musical landscapes capable of moving or entertaining their audience. The lyrical content and concepts are icing on an especially delectable cake. Intelligence and depth distinguish each new outing, and “Once Upon a Time” is no exception. It’s more evidence, if needed, that Universal Dice’s new album Misfit Memoirs will likely rank as their finest collection. We’re lucky to have such meaningful music in times like this, and I hope there’s more to come. 

 

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Stacey Winter  

 

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