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Notorious B.I.G’s 1997 Pepsi Freestyle Has Been Immortalized

Prior to his death in 1997, The Notorious B.I.G. laid down a few bars during a Hot 97 freestyle with DJ Enuff, keeping his raps centered on Pepsi cola. “Big slam, quick slam, tin can, whatever, whether too cold or too hot, you got to keep Pepsi in the freezer,” raps Biggie, his signature flow in full effect. “I keep a 3 liter for my crew / My girl like them diet joints too/ for when she watch her weight, crack the top I can’t wait / Other sodas taste the worst — I don’t even converse.”

Notorious B.I.G.

Des Willie/Redferns/Getty Images

With his induction into the Rock & Roll Hall of Fame imminent, Pepsi has decided to immortalize the rapper’s freestyle, bringing it to life with a crisp and nostalgic animated video. Together with former Biggie collaborators Enuff and Cey Adam (who worked on Big’s art direction), Pepsi helped remaster the track for the occasion. “Welcoming Notorious B.I.G. into the Rock and Roll Hall of Fame with a remastered release of his one-of-a-kind Pepsi freestyle from 1997,” reads the caption on the YouTube video. “Animations by Antnamation.”

In all honesty, it’s rare that product placement sounds this hard. While it’s likely that longtime Biggie fans have already heard this one, it’s still exciting to see Pepsi step up and highlight the legendary rapper in a major way. Check out the clip below, which features no shortage of imagery from Biggie’s Bed-Stuy neighborhood, seeped in old-school hip-hop flavor. Rest in peace to a legend.

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Tiri The Seed Breathes New Life into Nostalgia with ‘Back In The Room’

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Janet Noh’s latest single, “One Breath,” presents a poignant exploration of emotional depth through a minimalistic sonic arrangement. The track harnesses dynamics and silence, allowing Noh’s nuanced vocal delivery to take center stage.

The single “One Breath” engages in introspective self-examination, showcasing Noh’s adeptness at lyrical composition that balances vulnerability with strength. Her phrasing and tonal choices exhibit a masterclass in expressive restraint, allowing listeners to engage with the subtle emotional undercurrents present in the music.

The listening experience is intimate, akin to sharing a personal revelation, which enhances the profound quality of the piece. As the final notes fade, the lingering resonance of the song invites reflection, echoing themes of hope and resilience that are striking in their simplicity. Janet Noh successfully cultivates an atmosphere of comfort and contemplation, which speaks to the listener on a personal and universal level.