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The Weeknd Will Be The 2021 Super Bowl Halftime Act

Getty Image The Canadian star confirmed his participation via a tweet after a cryptic teaser. …

The Weeknd and the NFL have announced that the Canadian superstar will perform at the next Pepsi Super Bowl Halftime Show on February 7, 2021.

In a press statement, Pepsi’s Vice President of Marketing, Todd Kaplan, said, “The Pepsi Super Bowl Halftime Show is one of the most anticipated performances of the year and we are thrilled to welcome The Weeknd to the stage,” said Todd Kaplan, VP of Marketing, Pepsi. “Pepsi has worked with some of music’s biggest artists over the years – from Prince to Lady Gaga, Beyoncé, Bruno Mars, and most recently, Jennifer Lopez and Shakira. After a year that’s largely been void of live music, we can’t wait to watch The Weeknd transform the world’s biggest stage with his limitless talent and creativity, delivering what will most certainly be an unforgettable performance that will be remembered for years to come.”

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performing on the iconic stage. see you 02/07/21 @pepsi #pepsihalftime #SBLV

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Adam Harter, Senior Vice President of Sports, Media, and Entertainment added, “We can’t wait to welcome multi-award-winning artist The Weeknd to the Pepsi Super Bowl LV Halftime Show stage. In collaboration with the NFL and Roc Nation, we continue to reimagine what a Pepsi Halftime Show looks like with some of the biggest musicians in the world. We expect The Weeknd will continue to raise the bar, setting a new precedent both musically and visually for the most-watched performance of the year.”

The announcement caps a stellar year for The Weeknd, whose March album After Hours has proven to have legs a mile long, with a deluxe version featuring a who’s-who of star artists, a string of well-received television appearances including a VMA win for Best R&B, and a virtual concert on TikTok. The Weeknd himself has also popped up Ariana Grande’s new album, Oneohtrix Point Never’s new EP, and Calvin Harris’ latest single.

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Artist Spotlight

C’batch delivers love, reflections and new beginning through “Next Time (I Won’t Be Falling)” (EP)

C’batch’s latest EP, Next Time (I Won’t Be Falling), is a soulful exploration of the never-ending cycle that is love. It’s a release that combines intimacy with looking ahead, blending emotion with cinematic ambition. The EP embraces the ambiguity that follows, instead of providing a clean resolution to heartbreak. 

This EP is a sneak peek of C’batch’s upcoming album, “The Vault 4 – Cinematic,” set for release on July 10, 2026, that will go deeper into the emotional universe. The project begins with Next Time (I Won’t Be Falling), a nicely balanced, measured balance of strength and openness that captures the emotional tension between self-protection and hope for another chance. Next Time (I Won’t Be Falling) (2)gives the same emotional struggle from a more reflective perspective, letting the feelings settle with more maturity and quiet conviction.

Next Time (I Won’t Be Falling)1a tells a different story, with similar emotions reinterpreted with musical shifts, adding to the experience but still resonating with the core message of the EP. The release is completed with the cinematic version of Next Time (I Won’t Be Falling) Cinematic Version 2, a sweeping song with cinematic textures that turns the title track into an immersive sound and offers a glimpse of the creative direction behind The Vault 4 – Cinematic.

Another point of connection in C’batch’s expanding catalog, Next Time (I Won’t Be Falling), also supplies the creative inspiration for the two companion versions of Fluorescent Buzz (You Got Me Falling) on the EP of the same name. These releases represent an artist consciously creating a connected musical universe that is growing in emotional depth, storytelling, and cinematic production.

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Album Review

C’batch delivers a soulful dancefloor experience with “The Vault 3 – Club / Dance / R&B-Soul / Funk / Pop / Techno / Etc.”

C'batch

C’batch is back with “The Vault 3 – Club/Dance/R&B-Soul/Funk/Pop/Techno/Etc.,” a 20-track album of unreleased archival recordings, remixed into one seamless late-night journey. The project builds a world where dancefloor rhythm meets intimate introspection, for global dance culture and late-night listening.

The album opens with raw, emotional loss of love and personal clarity in tracks such as “Breaking My Heart” and “Found What’s Right for Me.” “The Club Song” and “Too Hot to Handle” up the dancefloor ante with thick club beats and game tension. “Mystique of Love (What’s Behind Your Smile)” has an air of mystery about it and is delivered with smooth R&B vibes, while “I Just Wanna Love You Now” is all about passion and urgency.

The mid-section tracks extend the emotional palette of the record. The smooth pop and soul elements of “I Am the Right Guy” promise confident self-confidence, and the next track, “On to You,” plays on attraction and groove. “Love Give Me a Sign (Velvet Switchblade) 2” mixes openness with gritty funk textures, while “No More Lonely Nights” is introspective ambient soul. “Hit Me with Your Love” has a lot more rhythm and a lot more dance energy. “Let Me School You (Vocal Version)” is a fun, funky education, and “Turn It up-2” adds to the club vibe with techno-infused layers.

The final section of “The Vault 3 – Club/Dance/R&B-Soul/Funk/Pop/Techno/Etc.” wraps everything up with warmth, groove, and emotional closure in the remaining songs. The album’s energy is carried by “Send U My Love,” “A Funk Groove,” and “Hold on Now,” the album’s lead single, balanced with romance and dance-driven momentum. Closing the album is “Midnight Love Serenade (Honeyed Girl),” bringing late-night softness and texture. C’batch describes the project as electronic adrenaline meets deep soul groove, a late-night global dance culture, and an immersive listening experience for the modern club listener around the world today.

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