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Adam Silver Reportedly Shocked By Weak NBA Finals Ratings

Despite being on a hiatus for months, the NBA has returned to some less than stellar ratings. In fact, this year’s NBA Finals is one of the lowest-rated in history. While some fans point to political messaging, it is important to point out that more fans have pivoted to streaming, which doesn’t count towards TV ratings. Not to mention, the NBA has to compete with the NFL right now, which is a Herculean task in and of itself.

Regardless, NBA commissioner Adam Silver seems to be surprised by these ratings. In a report from Marc Berman of the New York Post, Silver thought the ratings would end up being much better, considering LeBron James is up for his fourth title.

Adam Silver

Jonathan Daniel/Getty Images

Per Berman:

“According to sources, commissioner Adam Silver still is surprised at the low audience with LeBron James chasing his fourth title at age 35. Silver is aiming for next year’s NBA Finals to not compete in the crowded sports month of October.”

Silver admitted recently that he thinks the political messaging will be gone for next year, saying: ”My sense is there’ll be somewhat a return to normalcy, that those messages will largely be left to be delivered off the floor, and I understand those people who are saying ‘I’m on your side, but I want to watch a basketball game.’”

No matter what the reasoning behind the ratings are, the NBA will have to figure it all out, especially with the Coronavirus still looming.

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Artist Spotlight

The Real Mack The Knife honors memory and spirit with soulful release “Rio Grande de Loíza”

The Real Mack The Knife

The song “Rio Grande de Loíza” by The Real Mack The Knife is a powerful tribute to Puerto Rico’s history, memory, and sacred spirit. The track transforms nature into something spiritual, intimate, and timeless, inspired by the legendary river and Julia de Burgos’ immortal voice.

The song “Rio Grande de Loíza” has an old, alive vibe from the beginning. River water, moonlight, desire, and cultural memory shape a song that seems to rise from the ground. The Real Mack The Knife uses the river as a living, symbolic being, unlike the original work.

Julia de Burgos gives the piece incredible depth. She sees the river as a witness, a mother, a wound, a mirror, and a prayer throughout the song’s emotional landscape. The literary and spiritual connection gives the track a haunting beauty beyond music.

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Artist Spotlight

Devan Ibiza adds soul and reflection on new release “Portland”

The Illumin8tives

With “Portland,” Devan Ibiza creates a warm, thoughtful, atmospheric hip-hop record rooted in boom-bap’s deep, reflective energy. Soulful production and introspective mood make it a quiet moment of thought rather than a distraction.

“Portland” embodies classic hip-hop. Boom-bap gives it a rhythmic foundation, and warm, soulful production draws listeners in. This beat is perfect for contemplation, letting emotion and thought flow.

The single’s mood adds interest. Devan Ibiza values subtlety and atmosphere over loudness and trends. The song’s restraint is its strength. Late-night thoughts, personal memories, and quiet realizations make “Portland” contemplative.

Devan Ibiza’s release is well-paced emotionally. Since the song is never rushed or crowded, its atmosphere can naturally resonate. That patience gives “Portland” a timeless quality usually reserved for classic hip-hop stories and soulful underground records.

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