Music
Kendrick Lamar’s “Not Like Us” Smashes Records and Sparks LA Library’s Hoot-Worthy Response
Kendrick Lamar has struck gold again with his “Not Like Us” music video, amassing millions of views and igniting widespread conversation. Currently boasting around 24.5 million views, the video has fans buzzing and dissecting every detail. One unexpected reaction came from the Los Angeles Public Library, which jokingly considered “retiring” their owl puppet mascot after Kendrick’s playful jab at Drake, symbolized by smashing an OVO owl piñata in the video.
The library’s owl puppet, a staple in children’s programming, became the center of a light-hearted jest on TikTok, fueled by the “Certified PDF-file” line in “Not Like Us.” While the owl predates the Kendrick-Drake rivalry, the humor struck a chord with fans, further propelling the video’s popularity. Breaking records, the video now holds the title for the most views for a rap video within 24 hours this year, cementing its place in viral video history.
Beyond the owl antics, “Not Like Us” is rich with symbolism and subtle jabs. Co-directed by Kendrick and Dave Free, the video addresses Drake’s claims of tension, particularly those insinuated in tracks like “Family Matters” and “The Heart Part 6.” Drake’s allegations about the paternity of Kendrick’s son were met with appearances by Kendrick’s partner, Whitney Alford, and their children, seemingly refuting Drake’s accusations.
As fans continue to unravel the video’s layers and speculate on potential album hints, “Not Like Us” remains a cultural phenomenon. Whether this leads to more owl-themed jokes or a deeper dive into Kendrick and Drake’s ongoing saga, one thing is certain: Kendrick Lamar knows how to keep us all watching and talking.
Artist Spotlight
Makk $aucy explores feminine power and emotional connection in “Agressive Woman”
Women are powerful to the people around them, and Makk $aucy explores that dynamic in his new single, “Aggressive Woman.” In this release, Makk $aucy dives into how our personal habits and views are shaped by our relationships and emotional ties, rather than just skimming the surface.
“Aggressive Woman” comes from a relaxed, flowing creative process, captured at Grill Studios in Emeryville, California. You can feel that vibe throughout the track, letting the performance speak real emotion without sounding forced. Much of the vibe comes from Makk $aucy’s vocal delivery, which matches the recording’s chill atmosphere.
Beyond the theme, the release also showcases Makk $aucy’s talents as an artist and producer. He lists R&B, hip-hop, and rap as influences and is still trying to find a musical direction that doesn’t confine him to one genre. His production work is central to this identity, reflecting his desire to shape the whole listening experience, not just his vocal performance.
“Agressive Woman” is another chapter in what Makk $aucy calls the “Makk $aucy Experience,” a larger musical journey based on experimentation and creative findings. It celebrates female power and spotlights an artist who continues to push the limits of his production and genre-bending approach.
Artist Spotlight
C’batch explores love, irony, and poor decisions in “If There Was Ever a Fool (One of a Cast of Many) 1”
“If There Was Ever a Fool (One of a Cast of Many) 1” by C’batch is a classic rock release that explores that complicated side of relationships. Based on a friend’s real-life relationship, the song explores love, bad judgment, and the emotional repercussions from a dark, ironic, and sometimes humorous perspective.
What’s interesting about the release is that it spans different eras, musically and lyrically. C’Batch first recorded the guitar improvisation in 2012, and the words came years later, after the relationship that inspired them was over. He kept the two apart until 2026, when he finally merged them. The unusual creative chronology links an early musical idea to a later observation of human behavior.
The track is steeped in classic rock and soul rock and showcases C’batch’s experience as a guitarist, composer, and producer. To truly appreciate this release, one must understand the creative process behind it, a process that has been touched by a musical history spanning four decades. He returns to an old guitar composition and gives it a new purpose in the telling.
The song is about how people can get so wrapped up in love that they ignore shady decisions and only see the consequences afterward. “If There Was Ever a Fool (One of a Cast of Many) 1” is an interesting intersection of past inspiration and present outlook. It also shows how an unfinished musical idea can be born years later.
-
Artist Spotlight7 days agoJason Jarrett creates a country party anthem with latest release “Night Out”
-
Artist Spotlight7 days agoFrançois Marius pushes lips to feet on the dance-ready on latest release “What You Gonna Do (Radio Edit)”
-
Artist Spotlight7 days agoMetaphoric Mind unveils dark intensity and catchy rhythms on latest release “Jaws”
-
Artist Spotlight7 days agoX.irda and Slim Spitta showcase the darker side of holiday cheer on latest release “MASQUERADE”
-
Album Review3 days agoLegends of the Seven Golden Vampires explore healing and personal growth on “The Pumphouse of Broken Dreams” [album]
-
Artist Spotlight4 days agoT1M1 featuring Keybeaux confront artificial creativity with latest release “Hip Slop”
-
Artist Spotlight3 days agoRicky’s Rebel Rabble honor family and remembrance through “Molly”
-
Artist Spotlight3 days agofor KING & COUNTRY celebrate faith and everyday joy on “the most beautiful colours”

