In the modern competitive Hip Hop music industry, finding a unique musical sound and style that make you stand out from the rest has become most artists’ top priority. They really need to develop something unique that will keep them relevant and competitive in the industry. Incredibly, the majority of the mainstream artists have a solid mastery of their craft and constantly innovate. As a result, creativity and artist reinvention are among the top skills you need to thrive in music.
Up-and-coming artist CA$HLEYY is among the new talent proving to have what it takes to thrive in the industry. CA$HLEYY is a uniquely talented artist with an unparalleled music style that sets her apart from her peers. CA$HLEYY-born Ashley was raised in Daytona Beach, FL home to the world’s most famous beach and legendary events such as BCR and Spring Bling. She found her way on the other side of the bridge growing up on the south side of the mainland where she developed her wild personality and sense of style which she has been able to translate into her musical artistry.
Influenced heavily by the Early 2000’s Young Money empire she began to take a deep interest in Hip Hop music and culture. In grade school she was given her childhood nickname CA$HLEYY, Cash for short, she began her musical journey freestyling at lunch tables in high school. However, it wasn’t until after graduating that she began to take a serious interest in music and dropped her first song titled “In My Bag” which quickly gained local attention but it was her breakout hit “Get Me Lit” that was able to afford her the opportunity to open up for Rod Wave!
This is what caught the eye of the legendary Hip Hop OG Boosie who co-signed the artist solidifying her as one of the new female artists to pay attention to. She is definitely an artist to be on the lookout for with her raw and creative style and sound she is making her mark early in her career setting herself apart!
Meet Crazè: Next Rated Artist from Atlanta, Ga [Interview]
Today we’d like to introduce you to Crazè. 20 years old artist Crazè is a game-changing upcoming artist from Atlanta, Ga. He brings a unique sound to the world through his honest lyrics and relatable stories. Crazè continues to score placements from Medium, Genius, and many more. With his constantly growing buzz and persistence, Crazè will take the music industry by storm.
1. What’s your full name, age, and where are you from?
Crazè Replies: My name is Carson Lofton best known as Crazè from Atlanta, Ga.
2. What do you do for a living?
Crazè Replies: Currently, am an artist and a music engineer, and also a business owner. I have a clothing brand and a roller skate company.
3. Who are some of the biggest influences in your industry?
Crazè Replies: Kanye West, Neyo, and Justin Bieber are a few who have influenced me in the industry.
4. What would you consider your biggest accomplishment thus far in your career?
Crazè Replies: Being able to produce and write all my music myself.
5. What legacy would you like to leave behind for yourself?
Crazè Replies: I’m going to be the first artist to bring roller skating to its fullest light in the music industry. Another artist like usher tries to do it but…not like how we get down. We skate FOR REAL. We get DOWN with the get the down.
6. Where do you see yourself in the next 5 years?
Crazè Replies: At the Grammy awards. Performing & skating to my own music all over the world with my skate team. I also see myself having the next biggest designer brand ever made. Real talk.
FIOR releases a new fresh single and music video “YOYO”
Today, emerging independent pop/R&B hybrid artist, FIOR releases her latest single and video for “YOYO.” YOYO” (You’re On Your Own) is a summer-ready disco-funk track with a bright and memorable hook that highlights FIOR’s rich and soulful vocals. Driven by a heavy-hitting 90’s-inspired bassline, produced by the legendary Scott Storch, the infectious record celebrates the freedom of moving on and cements FIOR’s status as a star on the rise. The track is accompanied by a colorful video directed by Alfredo Flores (Ariana Grande, Rihanna, Selena Gomez) that sees FIOR and her friends dancing and hanging out at a skatepark, who are keeping their eye on a particular mysterious skater.
The release of “YOYO” comes fresh off the heels of “Let Me Go,” FIOR’s defiant anthem decrying toxic cycles that served as the singer-songwriter’s debut single. Since its January 2022 release, the music video has amassed over 150K views – watch the video HERE. Both tracks will be featured on FIOR’s forthcoming debut EP out later this year.
About the track, FIOR says “These last two years have been so crazy but I feel like summer is now officially back and I’m going to make this one a year to remember! Anyone that’s not coming with good vibes, you’re on your own! #YOYO”
Born Zoe Fioravanti, FIOR has been drawn to music from a young age and began creating music as a teenager, when she started writing her own lyrics and making beats on her computer. Her sleek, beat-driven, pop-infused music contains elements of funk, soul, disco, and rock that pair with her lush, agile vocals. Alongside her recent foray into releasing music, FIOR was featured on a 2021 Playboy Australia cover alongside G-Eazy and has graced a number of additional covers including ELLE Arabia, L’Officiel Arabia, Glamour Bulgaria, and more.
Stay tuned for more news on FIOR…
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