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Spotify Will Let Artists Promote Their Music In Listeners’ Algorithms On One Condition

Getty Image The streaming service is testing out a new tool which allows musicians to prioritize their songs on autoplay. …

Just a week after over 4,000 independent artists backed a campaign that pressures Spotify to pay artists more per stream, the service announced a new feature that poses another disadvantage to smaller artists. Spotify announced they will begin allowing artists to promote their music in your personalized algorithm — only if musicians agree to take a smaller cut of streaming royalties.

Spotify made the announcement in a press release Monday. Calling the feature a “new experiment,” they explained that “artists and labels can identify music that’s a priority for them, and our system will add that signal to the algorithm that determines personalized listening sessions.”

Per Spotify’s blogpost, which Gizmodo noted as “carefully worded,” the streaming service wrote that artists will be taking a cut of royalty payouts. “Instead, labels or rights holders agree to be paid a promotional recording royalty rate for streams in personalized listening sessions where we provided this service.”

Spotify then went on to clarify that if a song isn’t performing well with listeners, they will pull the song from its algorithm placement. “Listener satisfaction is our priority—we won’t guarantee placement to labels or artists, and we only ever recommend music we think listeners will want to hear,” they wrote. In other words, artists cannot ensure priority even if they agree to take a smaller cut of royalties in exchange for taking advantage of the feature.

This new tool will not factor into listener’s Discover Weekly playlists, which is a curated cluster of music the streaming service’s algorithm has deduced a listener will enjoy based on their streaming history. The feature will only apply to radio and autoplay services, though Spotify did note they may eventually expand it to “other personalized areas” of their platform.

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Read Spotify’s full blog post here.

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Artist Spotlight

“Things Found In Books” by Yvonne Lyon & Boo Hewerdine unleashes the eclectic treasure of forgotten fragments of memories

Yvonne Lyon & Boo Hewerdine

Some songs beautifully capture stories whispered through time, and “Things Found In Books,” performed by Yvonne Lyon & Boo Hewerdine, is notable for this phenomenon unearthed rather than written. Inspired by a noticeboard in a second-hand bookshop at Scotland’s historically rich Culzean Castle, this intricately woven tapestry feels intentional, encapsulating a love letter to forgotten fragments of memories tied to seemingly trivial artifacts such as old receipts, hand-scrawled notes, and evocative photographs tucked away in diaries full of potent symbols. These represent intimate moments that have faded from memory, particularly within the context of estranged relationships with which one has inadvertently lost touch.

Lyon’s vocal performance, as always, is a masterclass in tenderness, imbued with a profound emotional gravitas. It presents a nuanced portrayal of everyday life while maintaining an intimate vulnerability that resonates personally and universally. Meanwhile, Hewerdine’s seasoned songwriting sensibility adds a timeless resonance, with each line meticulously crafted to elicit introspection from the listener. Together, they create a nostalgic sonic experience akin to a well-worn page, balancing fragility with the hopeful undertones of cherished memories.

Musically, “Things Found In Books” is understated yet captivating. Its stripped-back yet rich, folk-infused production allows the lyrics to take center stage. A gentle acoustic backdrop, subtle piano flourishes, and atmospheric textures warm the song long after the last note fades.

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Ultimately, this piece exemplifies storytelling at its finest, rooted in the intrinsic beauty of ordinary moments. Yvonne Lyon and Boo Hewerdine are among the UK’s emerging stars and have successfully transcended conventional musicality to forge a poignant reminder of the serendipitous revelations in life and artistic expression. It encourages listeners to imagine the once-lived life hidden in the pages of their past, rendering it an invaluable addition for lovers of sophisticated poetic lyricism and heartfelt melodies.

 

CLICK HERE TO STREAM Yvonne Lyon & Boo Hewerdine’s Things Found In Books on Spotify.

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Celebrity

BTS Net Worth 2025, See How The K-Pop Kings Make Millions

BTS Net Worth 2025

While the group is on hiatus, estimates for BTS‘ combined net worth in 2025 sit at around $200-250 million, while individual members’ net worth ranges between approximately $20-22 million as of March 31, 2025. Even though they are on a forced sabbatical of military service, BTS remains a huge source of revenue and continues to make waves across the globe.

BTS, the seven-member K-pop signed to HYBE Corporation (formerly Big Hit Entertainment), has exceeded music to be an economic and cultural powerhouse. As they transitioned from sold-out stadium tours and record-breaking albums to high-profile brand endorsements and solo projects, BTS has diversified their income, enabling continued financial success even in their absence.

Related Article: How YouTube Made MrBeast a Multi-Millionaire

Sales of Music and Streaming Revenue

BTS regularly tops global music charts, and their music sales are a big part of their income. The group has sold millions of albums to date. While they are not actively promoting as a group in 2025, their back catalog is still bringing in money through sites such as Spotify, Apple Music, and YouTube.

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Their albums, like Map of the Soul: 7, BE, and Proof, are still some of the best-selling K-pop albums. Moreover, solo projects from members including RM, Jimin, and Jungkook have received critical and commercial acclaim, which has helped to increase their income even more.

BTS is not on tour right now, though their last outing, the Permission to Dance on Stage tour, grossed over $230 million and cemented the group as one of the top-grossing musical acts. HYBE is still reaping the rewards of BTS’s brand through exclusive merchandise, limited-edition collectibles, and online concerts. Even while the group is on hiatus, the demand for BTS-related products helps to add to their fortune.

Endorsements and Sponsorships

BTS has also long been a huge force in the marketing industry, teaming up with international brands like Samsung, Louis Vuitton, Coca-Cola, Hyundai, and McDonald’s. These deals have landed the group millions of dollars, and some members have even locked down their own endorsement contracts.

For instance, Jungkook’s partnerships with Calvin Klein have proved financially fertile, while V has garnered associations with expensive brands, including Cartier and Celine. Jimin and Suga recently signed exclusive deals with Dior and Valentino, too. These collaborations also mean that BTS members will earn considerable income even while serving in the military.

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HYBE Stock and Investments

The BTS members are not only part of the group but also hold shares in HYBE Corporation, the entertainment agency that manages BTS, which went public in 2020. The company’s stock has had its ups and downs, but the group has always been its most valuable property. Through their influence, HYBE has grown beyond BTS, acquiring labels like Ithaca Holdings (which manages Justin Bieber and Ariana Grande) and debuting new groups such as TXT and NewJeans.

The members’ real estate holdings and business ventures have also added to their fortunes. Both RM and J-Hope have been said to own multimillion-dollar properties in South Korea, while Jin has invested in a Japanese restaurant in Seoul. This shrewd financial maneuvering ensures continued stability for the members.

Check out this article: Why Artists Should Submit Their Music Directly to Honk Magazine

YouTube and Content Creation

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The official YouTube channel of BTS BANGTANGTV still obtains millions of views per day and a big portion of revenue for ads. Like me, HYBE also earns money from BTS products by creating exclusive content that fans can buy on platforms, such as photo shoots, live streaming, behind-the-scenes footage, documentary-style videos, and many more, on platforms such as Weverse.

Members have also created their own YouTube content, expanding their revenue potential. For example, V’s travel vlogs and Suga’s interviews with global artists have garnered millions of views, adding to earnings.

Solo Projects and Collaborations

Every BTS member has been pursuing individual careers on the side, which adds another layer to their earnings. Jungkook’s Seven has set records on streaming services, while RM’s solo work has established his artistry and drawn a solid following. Jimin’s Like Crazy became a worldwide hit, solidifying him as a solo star.

Suga has also worked with stars, including Halsey and IU, while J-Hope’s solo releases have received critical acclaim. These solo endeavors increase their personal fortunes and keep BTS’s presence alive in the music industry.

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Even now that BTS is on hiatus, its financial empire is far from troubled. When all the members complete their military service, a long-awaited reunion is likely to earn record revenues from new music, world tours, and brand collaborations. They are backed by their ARMY fanbase, who love them no matter what.

BTS has proven such an effective revenue-generating machine that they needn’t even be actively promoting as a group to generate millions. Even in 2025, they’re still raking it in, reflecting their business model’s success and continued global appeal. From music to endorsements, investment to content creation, the K-pop kings have stamped their seal as one of the most commercially successful groups ever.

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