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ScHoolboy Q Hints At New Album To Kick Off 2021
It remains a mystery when we can expect an album from Kendrick Lamar. The past week’s theories about his forthcoming project became even stronger after his interview with i.D. with Baby Keem. There’s no release date confirmed, though the president of TDE vaguely stated it would be coming “soon soon.”

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In the meantime, it looks like Top Dawg Entertainment has already locked in a release for the top of 2021. ScHoolboy Q celebrated his 34th birthday working away at his follow-up to CrasH Talk. The South Central rapper shared a photo of himself by the studio board with two bottles of liquor tied together with red and black flags, sending his appreciation to everyone for their wishes. “THanks for all da love,” he wrote before confirming that he’s in album mode. “TOP OF THE YEAR,” he added with two thinking emojis.
It’s quite possible that ScHoolboy Q’s release was also affected by the pandemic. Before COVID-19 hit, Q announced then later doubled down on the release of a new album in 2020 while on the CrasH Talk tour in Europe.
With Q seemingly locked in at the top of 2020, Reason became the only artist from the TDE camp to release a full-length project this year with New Beginnings. During a recent conversation with HipHopDX, he explained that the label was going through a “weird time.” This comment came shortly after Kendrick addressed rumors that he left TDE and months after SZA clarified comments about her label situation.
“Everybody knows we’re the best team in the league,” Reason said. “Everybody knows that, but with the mix of COVID, Dave Free leaving, Dot not dropping because of family things, and just all of that put us back a little bit. … To give some foreshadowing to it, I feel like the Warriors are going to be the best team in the league next year, and I feel the same way about us.”
Who are you most excited to hear from in the TDE camp?
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Kyle Ashen’s sun-drenched recollection with new release “That Local Girl”
Kyle Ashen’s latest release, “That Local Girl,” is a gorgeous trip down memory lane, a country single that explores that golden glow of memory, like flipping through old photographs touched by salt air and summer sunlight. It’s warm, cinematic, and deeply relatable, a song about the kind of love story that never quite goes away, even as time moves on.
“That Local Girl” is filled with imagery that quickly takes the listener into a world they can walk right into. You got a blonde-haired, blue-eyed girl on a boardwalk street by the ocean, a souped-up truck driving through town, neon lights reflecting off the ocean breeze, and the electric innocence of young love burning in the background.
But under all that cutesy trapping is something more than that, longing. Some people, some places that leave permanent marks on Kyle Ashen and us know that. What’s so brilliant about this song is that it marries those two ideas, making love and hometown memory feel beautifully inseparable. Sometimes you miss a person. And with that person, you miss an entire version of life. “That Local Girl” is more than a country love song from Kyle Ashen. He is a living postcard from the past, sun-faded, bittersweet, and glowing with feeling. A reminder that summers pass by, but some memories stay with us forever.
Connect with Kyle Ashen on Spotify || Instagram || Facebook || Youtube
Artist Spotlight
ECHOFLIP inspires faith and fire with triumphant anthem on “Kingdom Rise”
ECHOFLIP marches forward with commanding purpose on “Kingdom Rise,” a single that not only demands attention but also commands it. Driven by pounding drums, soaring melodic textures, and full-conviction lyricism, the song arrives like a battle cry with the heart of worship. Bold and energized and spiritually charged from beginning to end.
“Kingdom Rise” is street realism meets kingdom vision at its heart. It’s got grit in its pulse but grace in its message as well. Each bar rings with resilience with ECHOFLIP, a record that embodies struggle, perseverance, and steadfast faith in the face of adversity. The result is music that is rooted in reality while reaching for something much larger.
What makes the single particularly compelling is how seamlessly it combines high-energy Christian trap with uplifting spiritual themes. The hard-hitting production has edge and urgency, and its faith-centered focus gives it soul. It’s motivational without being pushy. Worshipful without momentum loss, without losing authenticity. Ideal for trap gospel, inspirational rap, and urban playlists that aim to uplift as much as energize, “Kingdom Rise” delivers on all fronts. It moves the body, it sharpens the mind, it stirs the soul.
Connect with ECHOFLIP on Spotify
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