Interview
Behind the Melodies: Unveiling the Soulful Saga of Chart-Topping Americana Maestro, Bill Abernathy!
Bill Abernathy is a renowned singer-songwriter from Kansas City whose exceptional songwriting and captivating voice has made him a beloved artist among music enthusiasts worldwide. Since his breakthrough in 2017 with the album “Find A Way,” Bill has achieved multiple successes, with his chart-topping single, “Goodbye Will Never Come Again,” reaching #1 on the Roots Music Chart, and his 2021 EP garnering him recognition as a Song of the Year finalist. He has since released more hit-filled albums and singles, with his music streams currently surpassing millions of global plays. Bill’s deep-rooted passion for music and his commitment to creating powerful and meaningful art have driven him to continually strive for greatness, and this is what makes him an inspirational musician.
About 1 month prior to the release of his latest album, “More,” Bill took time out to answer a few questions in this exclusive interview…
How would you describe your musical style?
I’d say it’s a mix of a lot of things. I mainly aim to make the lyrics stand out, so the style can change based on what I’m trying to say in the song. Most people say my sound is close to Folk/Rock, but I’ve heard others throw around terms like Americana or Acoustic Rock too. I’m pretty much an acoustic guitar guy, and that vibe comes through in a lot of my songs. But don’t be surprised if you catch some Country or Rock and Roll when the song calls for it!
What was the inspiration behind your latest album, “More”
I was inspired one day while watching a football game, a passion of mine. As one team solidified their lead, the coach kept urging his players with the word “MORE” as they left the field. This made me reflect on the importance of continuous growth and ambition in life. Instead of resting on our laurels, being “comfortable”, we should consistently push ourselves to achieve more. This philosophy became the central theme for my album, emphasizing the importance of always striving for more and challenging ourselves. Refusing to compromise what could be by settling for what is convenient and easy.
The title cut is a self-reflection examining personal relationships:
“I can’t help but wonder if there can be
More than a friend,
More than a lover,
More than just moments we share with each other.
More than a smile,
More than a touch,
More than just illusion
Of what we call love”.
What has been the most rewarding experience of your career so far?
The best part of making music is hearing that it actually meant something to someone. If someone tells me my song got them thinking or helped them through a tough time, or even just made their day a bit brighter—that’s just the best feeling. I’ve been fortunate to experience those interactions many times in my career. It’s why I do what I do.
What do you think sets your music apart from other artists?
My primary focus in music is on the storytelling and lyrical content of each song. I view life as a complex tapestry of experiences and lessons learned, which I aim to translate into my work. Musically, I employ a lot of acoustic guitar sounds designed to underscore the narrative. The resonance and expressiveness of these instruments serve to direct the listener’s attention to the story I am telling. I don’t think that style is so prevalent in today’s music. It may be what sets me apart from many other artists.
What advice would you give to aspiring singer-songwriters?
Be yourself. The essence of songwriting and performing is to first craft a genuine narrative from one’s own experiences and emotions. Once that’s in place, the music and arrangements should be constructed to amplify and accentuate that story, ensuring it captures the listener’s attention. Authenticity is paramount; it allows listeners to genuinely connect with what’s being conveyed. At its core, music is about forging connections with the audience, allowing them to resonate with the stories shared, and facilitating a shared emotional journey.
What has been the most challenging experience you’ve faced in your career?
It’s intriguing how the process of songwriting unfolds. Sometimes, a story that begins as an observation or an external narrative evolves into something deeply personal. With our first single “Hideaway”, even though it began as an account of someone else’s experience, the journey of crafting it drew out elements that resonated with my own life. Delving into those emotions, bringing them to the surface, and then translating them into a song is a challenging feat. Baring oneself and those feelings for listeners is a vulnerable act, but it’s my sincere hope that I was able to accomplish that depth and sincerity in “Hideaway”.
What has been the biggest challenge you have overcome in your lifetime?
I’m naturally an introvert who loves alone time, but it seems life has always put me in many front-and-center roles, performing music, coaching sports, or leading large groups of people. It’s like I have to switch on this outgoing version of myself, even though I’d much rather be sitting on a rock by a river alone with my thoughts. That’s a real challenge, but it also can be a strength. My quieter side gives me a unique perspective that I try to bring into my public roles. I try to find a way to balance the two—to be the performer when I need to be, and then retire into my cherished alone time to recharge.
How do you maintain an emotional connection with your fans through your music?
Music is like the soundtrack to our emotions, right? When I write songs, it’s not just about the lyrics. The music itself is another way to get those feelings across. I think that’s why some fans really connect with it. They’re not just hearing the lyrics; they’re feeling the music and seeing where my journey crosses paths with theirs. It’s also the way I play the music. When I perform a song, I try to go back to the same place emotionally I was in when I wrote it. I feel it myself and that comes across to my audience and they feel it too. It’s like we’re sharing this emotional ride together, and that’s really special.
How has your songwriting process evolved over the years?
Chasing hits and aiming for that radio-friendly sound is something many artists grapple with. It’s alluring, wanting to create that catchy tune everyone hums along to. But there’s so much more depth in being a storyteller. With time, I’ve realized that the real magic happens when the story takes center stage. Now, for me, it’s all about nailing down the message of the song. Once that’s in place, the melody and other musical elements naturally follow to complement the story. Throw in some unique musical hooks, twists, and turns, and then you may just have something that can resonate on a deeper level, while getting the listeners attention.
What is the one thing that you would like people to remember about you and your music?
I hope they see that I am not just giving listeners just a catchy tune to dance to. I try to offer them something deeper, something more meaningful. I want my music to be a window where people can see into who I am, warts and all, as well as being a mirror to examine themselves. I am challenging them to think, to explore their own lives and feelings, as I personally do when I write the songs. Music that pushes us to confront who we are and what we feel, is the kind of art that leaves a lasting impact. If I am somehow able to accomplish this at some level, and be remembered as such, mission accomplished.
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Artist Spotlight
San Sebastian shares his creative inspiration and aspiration for the new single “Again and Again” – [Exclusive Interview]
Swedish artist San Sebastian has released his second single, “Again and Again.” Known for his danceable pop sound infused with a nod to club music, San Sebastian presents a sonic vibe that resonates deeply with his audience. Drawing inspiration from notable artists like Tove Lo, Kylie Minogue, and Troye Sivan, he creates a distinctive blend of vulnerability and optimism. His latest single exemplifies a personal journey, exploring the intricacies of navigating complex emotions within a fractured relationship. Here, San Sebastian takes us behind the scenes, providing insights into the creation of “Again and Again,” detailing the production choices that shape its emotional core and outlining his future aspirations.
Questionnaire
1. Who are the band members, if any, and were there any particular artists, genres, or band’s main influences?
San Sebastian: I’m a solo artist, though I often perform with professional dancers Alicia Gjerulf and Elsa Davidsson. My musical inspiration is drawn from renowned artists such as Tove Lo, Kylie Minogue, and Troye Sivan.
2. Where was the single recorded, and who was involved in its production? Name the record label, producer, and sound engineer who mixed and mastered the song.
San Sebastian: “Again and Again” was originally written by the well-known Swedish artist Darin Zanyar and songwriters Pär Westerlund along with Petter Tarland. I worked on re-creating the track with senior producer Johan Kronlund, who also produced my debut single, “Hear Me Out.” Both singles were released under the auspices of my record label, Metronica.
3. Regarding production, what aspects of “Again and Again” caught your attention? What were some of the critical production decisions that shaped the final sound, and how did they contribute to the overall sonic quality of the track?
San Sebastian: I collaborated with the producer, Johan Kronlund, for nearly 2 years, so we have developed a good understanding and shared vision for the desired sound we aim for in my music. The goal was to turn my flaws into something optimistic, capturing a sense of future possibility by blending a melancholy message with an upbeat, danceable rhythm.
4. What inspired you to write “Again and Again”? Was there a particular ethos, music style, or events that sparked the songwriting process for this single? Were there any collaborations on writing the lyrics?
San Sebastian: The song “Again and Again” was initially composed by the famous Swedish artist Darin Zanyar and his co-writers. I immediately liked the idea of the song’s core concept; its melodies and lyrics spoke to me. The producer and I reimagined the sound to make the song reflect entirely my unique artistic identity.
5. How did you aim to take listeners on an emotional journey with the message or lyrical narrative you are trying to convey through this song? What feelings do you hope to evoke through the music so far?
San Sebastian: I want my lyrics to be honest and resonate with many people’s feelings. I try to transform my flaws into something optimistic, showing that everything has a future. I hope that people, by listening to “Again and Again,” will find pieces of their own experiences within the song’s lyrics while still perceiving this growing hope through the positive upbeat and alongside the danceable energy inherent in the production.
6. Please briefly describe the song, the E.P./Album, and the thinking behind the Project. What does “Again and Again” mean to you personally? How does it reflect your growth as an artist?
San Sebastian: The song tells the story of a broken relationship, where one person is left behind, feeling shattered and powerless. Unable and unwilling to let go, they cling to the memories of a love that once felt real and the hope that they might reunite. Despite knowing they will get hurt again, the chance to feel happiness, even briefly, makes the pain seem worthwhile. By combining vulnerable lyrics, expressive melodies, and a more positive and hopeful production, the song illustrates those who put on a positive front and hide the absolute truth.
“Again and Again” represents my second single in collaboration with Metronica. I describe my musical style as danceable pop inspired by club music. Both my debut single, “Hear Me Out,” and my recent release, “Again and Again,” follow this musical direction. My active involvement in a DJ duo also keeps my heart closely connected to the club vibe, which naturally influences my music.
7. Do you have any favorable quotes from previous reviews or specific aspects, lines, and phrases of the song that you would happily share?
San Sebastian: My previous song and debut single, “Hear Me Out,” was recognized across various blogs internationally. The fact that it was so well received is heartwarming and makes me very happy. However, if I have to highlight one thing, it would be all the positive comments regarding my vocal abilities, specifically its range and how I deliver the songs.
8. Did “Again and Again” create any standout moments or surprises that made it a memorable atmosphere or mood for you? If so, what were your biggest challenges, and how would you describe them?
San Sebastian: A memorable highlight was our spontaneous release party, which drew almost 500 attendees. It was an incredibly heartwarming experience to see how all these people adjusted their schedules and re-booked engagements, altered travel plans, and other meetings to join. I will be eternally grateful for this display of support and gift of love.
9. How do you envision performing this song live? Are there any special events, musical tours, and performances that San Sebastian’s fans should expect soon or plan to incorporate?
San Sebastian: I have actually had the opportunity to perform “Again and Again” live on stage several times with two of my professional dancers, Alicia Gjerulf and Elsa Davidsson. I hope to present “Again and Again” on more stages in the future, incorporating additional live band support from professional musicians and dancers to create an immersive experience for audiences.
10. Is there a music video planned for this single? If so, can you share any insights into its concept? How does this single fit into your future musical plans? Is it part of a larger project, like an album or an E.P.?
San Sebastian: I’m not planning to create a full music video for “Again and Again.” However, I have already created teaser videos, which I use in the release marketing and the ongoing song promotion. I have no concrete plans to release an EP that includes “Again and Again.” Instead, I am focusing on my next single, which I plan to release in early 2025.
CLICK HERE TO STREAM San Sebastian’s “Again and Again“ on Spotify.
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Indie
Interview with Free Mace
Free Mace’s new album “Better off Bitter” is releasing 7/19/24. This new album was independently produced, engineered and funded from a home studio location in Jacksonville, FL. All processes were done by Mason Thomas Staub over 3 years time. Mason sat down to answer some questions in this one-one-one interview…
Mason, your new album “Better off Bitter” is set to release on July 19th, 2024. Can you tell us about the inspiration behind this album and what themes, tones, and stories the listeners can expect?
The main inspiration behind this album is the evolution of artistry and production. Free Mace’s previous album, “Media,” was the transition into more Rock and Indie music. “Media” is a genre fusion set in a dystopian, technocratic, and bleak world, inspired by the global pandemic. As soon as “Media” released, I began drafting the early instrumentals to songs (such as Reality). Every album or EP has been a concept and “Better off Bitter” is no different. The main concept of “Better off Bitter” is being better off bitter. Over the 4 years of living in Jacksonville, FL and not being originally from there, I was the new guy in town. Because of this as well as the advantageous disposition of others involved in or surrounding the industry, I’ve faced ageism and superiority, judgment and prejudice, as well as seclusion and loneliness. Add an incredibly toxic relationship that consumed all my mental capacity for a bit (refer to the song Good Time Girl), and you get the varying emotions and experiences of “Better off Bitter.”
“Better off Bitter” describes the tone and tempo of the album, as well as mood of the songs. The goal of this album was to experiment and set a new standard against mainstream concepts, while not being so far removed from them that the music is unrecognizable. I have been describing “Better off Bitter” to people as a “Jazz Orchestra in a Pop-Punk band format.” I’m aware that this is a big claim to make, however, I’m confident that the unique sound that has been created is new and nostalgic at the same time.
You independently produced, engineered, and funded this album from your home studio in Jacksonville, FL, over three years. What were some of the biggest challenges and rewards of handling every aspect of the production process yourself?
Some of the biggest challenges were motivation, isolation, and insecurity. When doing everything yourself it requires an incredible amount of discipline and vision. There were countless times I found myself vacationing in the doldrums for extended periods with minimal creative output. The beginning of an album always begins as a peak that declines over a period until release. It’s simple and stressless to explore, create and form new ideas, expressions, and feelings. After this honeymoon-like period, then the reality hits of how much goes into the processes of production. The starting production is always hopeful and motivating, so it’s easy to dedicate double-digit hours in a studio. When you start getting to the nitty-gritty, like listening to the same 10-seconds of audio on loop thousands of times, that’s when things aren’t done as jubilantly. That would bring me back to a creative null for a bit, until I felt confident to approach things again with a fresh perspective. The isolation came out of my own doing when I chose solitude to separate myself from distractions, toxic attitudes, limiting perceptions, and peer approval. I prioritized myself and focused on what was important; the completion of “Better off Bitter.” I became more mindful in the process in regards to how I would spend my time in the doldrums. I had a new motivation that allowed me to be more realistic about what songs would make the album (originally 15 instead of 10), what the context and sound would definitively be, and when a deadline would be. After finally completing it, that’s where the insecurity set in when it comes to the acceptance of the album, “Better off Bitter.” 3 years of work is a lot of time to think about how things will be, but I’ll just have to wait and see.
\Which track on the album holds the most personal significance for you, and why? Can you give us some insight into the creative process and meaning behind that particular song?
I would say that the last track on the album, “The Heretic,” has the most significance to me because it’s the finale. This is the last song someone will hear and the last chapter to the story conveyed in “Better off Bitter.” The idea of “The Heretic” comes from the snake-oil sales in the name of religion. The concept that an individual with certainty can sell others with a promise rather than those individuals being at terms with uncertainty. I wanted to provide an image of an interaction between a salesperson and a potential customer. Eventually getting discovered for their fraudulence, the salesperson is forced to lead a vagabond life until the discovery of reinvention.
Over the course of three years, your musical style and influences might have evolved. How do you feel your sound has changed or matured from your previous work to this new album?
The previous Free Mace album, “Media,” was a transition into more up-tempo music. I would see how people would react at the concerts and the up-tempo would always have a better response from what I could tell. It’s not that the audience didn’t enjoy the slower tempo music, it was more about what their body language conveyed. I started to notice people would be involved dancing and moshing to up-tempo music more than standing still with a head bob to a slower tempo. I wanted to do an album that would capture this high energy from beginning to end, while telling a meaningful story about emotions, experiences, and ideologies. “Better off Bitter” is the highlight album of the Free Mace discography, available everywhere 7/19/2024.
As an independent artist, what advice would you give to other musicians looking to produce and release their own music without the backing of a major label?
The best advice I would give to anyone and everyone would be to always stay true to yourself, no matter what.
What are your plans following the release of “Better off Bitter”? Are there any upcoming tours, music videos, or other projects that fans can look forward to?
Following the release of “Better off Bitter,” there will be 2-3 music videos available in varying cinematic styles. Currently in the process are one animated video (Available 7/19/2024 on YouTube) and one live-action Frank Sinatra/Edgar Allen Poe inspired video. There will potentially be shows in the future, but am needed a backing band on location for performance, so if you’d like a Free Mace show where you are located and have a professional band to provide, I will see you there!
